Senior Corporate Director of Revenue Strategy

Lodging Dynamics•,

1d•$155 - $175

About The Position

The Senior Corporate Director of Revenue Strategy leads the day-to-day revenue management function across the hotel portfolio. The role directs the revenue team and oversees development, execution, and optimization of strategies intended to drive revenue growth, profitability, and market share. It emphasizes analytical strength, strategic thinking, consistent execution, accountability, and the use of AI and emerging technologies to improve forecasting, pricing, and performance. The position oversees transient and group revenue strategies, forecasting, segment-level business mix, pricing, inventory controls, distribution, competitive positioning, total revenue opportunities, reporting, and revenue-management processes and technology. It works closely with the Commercial Leader, Sales, Marketing, Finance, and property leadership to align strategies with business objectives and ensure effective execution at the property level. This role manages and coordinates departmental activities and has supervisory responsibilities including setting goals, assigning and reviewing work, recruiting, training, evaluating performance, handling corrective actions, resolving concerns, scheduling, and approving time records and time-off requests. The position requires a bachelor's degree or equivalent in a related field and at least five years of experience in multi-property/multibrand hotels. Travel of 15% is required. The work environment is a typical office/administrative setting with no exposure to adverse environmental conditions.

Requirements

Bachelor's degree from an accredited university or equivalent in a related field.
At least five years of experience in multi-property/multibrand hotels.
Ability to understand and follow oral and written directions, communicate effectively in English, and interact successfully with internal and external customers.
Advanced knowledge of hotel revenue-management principles, including dynamic pricing, demand forecasting, inventory optimization, market segmentation, distribution strategy, and revenue maximization.
Demonstrated ability to develop, implement, and oversee revenue strategies across a multi-property hotel portfolio while accounting for market conditions, brand requirements, property positioning, and business objectives.
Advanced analytical and strategic reasoning skills, including interpreting complex data, identifying trends, evaluating performance, and translating findings into actionable strategies.
Advanced understanding of hotel performance metrics, including occupancy, ADR, RevPAR, RevPAR Index (RGI), market penetration, and profitability measures.
Ability to develop and evaluate revenue forecasts, assess business risks, and recommend corrective strategies to achieve financial and operational objectives.
Ability to evaluate group opportunities, including displacement analysis, contribution margins, business mix, and total revenue potential.
Proficiency in hotel RMS, CRS, business intelligence platforms, and industry reporting tools, including evaluating data accuracy, system capabilities, and revenue-optimization opportunities.
Working knowledge of artificial intelligence, automation, and emerging revenue-management technologies, with ability to apply them to forecasting, pricing, reporting, and operational efficiency.
Ability to lead, develop, and hold a revenue-management team accountable, establish performance expectations, coach analytical capabilities, and drive consistent execution.
Strong strategic decision-making skills, balancing short-term revenue opportunities with long-term profitability, market positioning, and organizational objectives.
Ability to lead process improvements, technology adoption, and organizational change while maintaining accountability, data integrity, and consistent practices across the portfolio.
Proficient time management and ability to organize and manage multiple priorities.
Ability to recognize emergency situations and take appropriate action.
Ability to communicate effectively with all levels of management and external stakeholders.
Business acumen, including financial management, budgeting, cost control, and revenue optimization.
Ability to listen, understand, and resolve challenges and concerns from management, team members, and internal or external customers.
Ability to identify revenue-generating opportunities while managing costs and resources; proven ability to drive revenue growth, optimize costs, and achieve financial targets.
Ability to engage diplomatically and effectively with third-party operators and owners, respond appropriately to partner feedback, and help resolve issues.
Proficient in negotiations and public speaking; advanced math skills.
Basic knowledge of Google Docs/Microsoft Word, Google Slides/Microsoft PowerPoint, and Gmail/Microsoft Outlook; proficiency in Google Sheets/Microsoft Excel.
Ability to adjust to evolving work environments and changing internal and external customer requirements.
Ability to maintain a positive and professional working environment, foster a culture of excellence, and work effectively in a culturally diverse environment while supporting diversity and inclusion.
Ability to perform the described physical demands, including standing, walking, pushing, pulling, lifting, talking, hearing, typing or other finger work, repetitive wrist/hand/finger motions, and close, distance, and color vision.
Travel requirement of 15%.

Responsibilities

Lead and manage day-to-day activities of the Corporate Revenue Strategy team, providing direction, coaching, mentorship, and performance management.
Set clear expectations, promote accountability, and develop team members' analytical, strategic, and technical capabilities.
Oversee development, implementation, evaluation, and ongoing execution of revenue-management strategies across the hotel portfolio, adjusting them to market conditions, demand, competitive activity, and business objectives.
Apply revenue strategy tools and knowledge of brand CRS, RMS, and reporting capabilities.
Direct transient revenue strategies to optimize occupancy, ADR, RevPAR, and market share by analyzing booking patterns, demand trends, booking windows, length of stay, room-type performance, and pricing opportunities.
Oversee group pace, booking trends, and future demand; partner with Sales and property teams on pricing, inventory, group opportunities, displacement, need periods, and revenue contribution.
Manage revenue forecasting and monitor performance against budget, forecast, prior year, and market benchmarks; identify risks and opportunities and recommend adjustments.
Develop and execute segment-level strategies across transient, group, negotiated, wholesale, OTA, and other relevant segments to optimize business mix and revenue contribution.
Oversee pricing, rate positioning, inventory controls, length-of-stay restrictions, and room-type optimization.
Manage and optimize distribution across direct, brand.com, OTA, GDS, wholesale, and other booking channels; evaluate acquisition costs, production, and profitability.
Monitor competitive positioning, market share, and industry trends using STR and other market intelligence tools; develop strategies to capture demand and market share.
Identify and pursue total-revenue opportunities through packages, promotions, room upgrades, food and beverage, parking, and other ancillary offerings, in partnership with property teams.
Oversee revenue reporting, analytical tools, dashboards, and performance indicators; improve processes, technology, reporting, efficiency, accuracy, and strategic execution.
Work with the Commercial Leader, Sales, Marketing, Finance, and property leadership to align revenue strategies with business objectives and communicate trends, recommendations, and opportunities.
Maintain regular, reliable attendance and punctuality; maintain professional appearance and appropriate attire; communicate with team members and management; attend team meetings; follow safety, emergency, company, and regulatory requirements; and complete assigned training and compliance courses.
Perform other related duties and responsibilities as assigned.
Determine and create policies, procedures, and manuals for direct reports; establish team objectives and goals; assign, monitor, and review work; and evaluate direct reports' performance.
Recruit and interview, orient and train employees, issue corrective action, and make recommendations for termination.
Investigate and resolve concerns and complaints; create department work schedules; and approve time records and time-off requests.
Proactively assess risk, establish procedures to protect organizational assets, and ensure compliance with safety regulations.