Senior Copywriter

WorldStrides

2h•$83,000 - $95,000•Remote

About The Position

WorldStrides is seeking an experienced Senior Copywriter for its in-house creative team, supporting a diverse range of products. The role is responsible for maintaining enterprise-wide adherence to brand guidelines while creating engaging marketing and sales copy for varied audiences and channels. The ideal candidate is a strong writer, editor, and proofreader who is collaborative, creative, independent, highly organized, and able to balance priorities while adapting content across diverse product lines. The position may be fully remote or based in an office in Charlottesville, Virginia; Vienna, Virginia; Austin, Texas; or San Diego, California. The role works with designers, videographers, and internal stakeholders to create accurate, consistent, high-quality marketing collateral aligned with business goals and messaging objectives.

Requirements

Bachelor’s degree from an accredited university.
5–8 years of professional experience.
Demonstrated success developing persuasive marketing and sales copy for print, email, digital advertising, web, and related channels.
Experience developing and structuring long-form content, including business, industry, research-based, and thought leadership reports, as well as in-depth website content.
Experience applying brand standards, including voice, tone, and grammar guidelines, to market-ready messaging.
Ability to collaborate effectively with creative teams and business stakeholders to deliver high-quality work on time and on strategy.
Excellent verbal and written communication skills, including the ability to present and advocate for creative work to stakeholders.
Collaborative, curiosity-first approach, including when responding to stakeholder feedback.
Strong organizational and time-management skills, with the ability to manage deadlines independently and handle multiple projects simultaneously.
Comprehensive working knowledge of AP Style and The Chicago Manual of Style, with exceptional attention to detail.
Excellent writing, proofreading, and editing skills.
Must provide an online portfolio for consideration.
Final candidates may be asked to complete a brief writing assignment during the interview process.

Responsibilities

Create marketing content for company initiatives across email, digital and print advertising, social media, video, and B2B and B2C communications.
Develop long-form content such as business reports, thought leadership pieces, industry reports, research-based reports, and in-depth website content, translating complex information into clear narratives for diverse audiences.
Collaborate with designers and videographers to ideate and execute creative work that increases brand and campaign awareness while maintaining brand language standards.
Serve as the subject-matter expert for branding and language inquiries across the organization.
Maintain a comprehensive understanding of the company's audiences, services, products, and markets.
Partner with internal stakeholders to align creative work with business goals and messaging objectives.
Take ownership of the accuracy, consistency, and quality of marketing collateral.

Benefits

Medical, dental, vision, life, AD&D, accident, critical illness, and disability insurance.
FSA/HSA options with employer HSA contributions.
Generous 401(k) match.
Paid time off, including 11 paid company holidays, 25 PTO days in the first year (prorated), one paid volunteer day, four mental health days, and bereavement leave.
Professional development support, including up to $5,250 annually for tuition reimbursement and up to $1,000 annually for certifications.
Opportunities for paid and discounted travel.
Flexible work schedule with on-site, remote, and hybrid office opportunities.
Employee Resource Groups.
Employee Assistance Program and wellness resources, including fitness centers at select locations.
Paid parental, caregiver, and disability leave.
Team Member Discount Program.