SENIOR COPYWRITER

TANK Worldwide•Toronto, ON

3d•Hybrid

About The Position

Grey Health is a collaborative agency focused on delivering effective ideas for clients in the health and wellness market. As a Senior Copywriter, you will conceptualize and develop advertising concepts in partnership with a Senior Art Director, reporting to the Creative Director. You will be responsible for bringing these concepts to life across traditional and digital media, ensuring they align with clients' marketing strategies. This role offers an opportunity to learn and grow with guidance from experienced creatives in a fast-paced, collaborative environment.

Requirements

Diploma in a relevant discipline
7 years of experience in an advertising agency
Experience in consumer brands
Natural ability to generate creative ideas
Superior editing, proofing, and writing skills
Highly articulate and skilled in the use of language
Strong awareness of the power of communication and proficiency in capitalizing on it
Ability to give, receive, and apply creative feedback
Strong and enthusiastic presenter, driven by innovation and creativity
Outgoing, approachable team player
Ability to work in a fast-paced environment
Curious by nature, collaborative and professional
Proficiency in MS Office 365 (Word/Excel/PowerPoint); Apple Keynote
Proficiency in English (written and spoken)

Nice To Haves

Healthcare agency experience an asset but not required

Responsibilities

Understand your portfolio of brands and their strategic goals.
Use advertising to solve marketing problems.
Understand when an idea is appropriate for a brand.
Create and develop effective, memorable ideas and ad campaigns.
Apply knowledge of agency processes, advertising, and the world at large to come up with original ideas for brands.
Understand all aspects of the creative elements that go into executing an idea.
Translate innovative concepts into finished copy for all media.
Adopt brand voice.
Write in a clear, concise, convincing manner.
Generate effective headlines and copy.
Work closely with art directors, account services, and production personnel to guide and polish creative ideas.
Present ideas in collaboration with the art director both internally and externally.
Deliver brand-appropriate work with minimum revisions required by client.
Give, receive, and apply creative feedback.
Participate in new business development.