Senior Coordinator, Media Creativity (Telework/Hybrid)
About The Position
CBC/Radio-Canada’s Media Solutions group is looking for a Multiplatform Project Manager, Media Creativity. Reporting to the Manager, Project Management and Operations, Media Creativity, you are responsible for activating and ensuring the quality of multiplatform advertising campaigns sold to clients. Throughout campaign delivery, you strive to understand business needs and provide clients with strategic advice. You maintain client trust by efficiently responding to requests and pitching creative solutions tailored to the needs and circumstances of the assignment so that approved objectives are met. On a daily basis, you supervise the rollout of ad campaigns under your responsibility. You help with pre-sales feasibility studies and develop the overall project timeline. You are responsible for coordinating the delivery of client activation components across all platforms. You provide guidance to clients, in-house teams and suppliers throughout the production, approval, delivery and optimization process. You are highly familiar with video production. You participate in commercial production team briefings and guide clients through the design, production and post-production phases. You request internal and external approvals (Programming, Schedule & Broadcasting, Communications, Advertising Standards, ASC and ThinkTV) before delivering campaigns. You act as a digital producer. You manage the production of microsites and promotional tools (banners, social posts) and provide cost estimates. You manage and brief external suppliers (writing, design, programming) and support clients in the approval process while also obtaining internal approvals(Communications, Programming, Advertising Standards). You deliver all campaign components and ensure quality control when campaigns go-live. You assist with the optimization process to gauge the performance of implemented solutions. You develop post-mortems and provide clients with campaign performance reports. You coordinate the administration of client-sponsored contests. You draft rules and obtain the required approvals from Legal Services. You coordinate the production of promotional tools (TV and digital) and guide clients through the approval process. You supervise product integration or placement initiatives. You develop briefings and follow up with clients and programming teams (or producers) to ensure that product integrations and placements are done correctly and achieve client goals. In all circumstances, you serve as the client’s advocate with in-house teams and vice versa. You exercise good judgment and are able to negotiate with all stakeholders to find the best solution.
Requirements
- University degree in marketing communications or equivalent.
- Five (5) or more years’ experience performing related duties.
- Knowledge of the production process.
- Knowledge of television, digital and social platforms.
- Knowledge of and interest in the media industry.
- Knowledge of Radio-Canada programming.
- Knowledge of Google Workspace (Gmail, Drive).
- Ability to work well under pressure and manage multiple projects simultaneously.
- Excellent judgment, initiative and independence.
- Knack for identifying priorities and solutions.
- Excellent communication skills.
- Excellent interpersonal skills.
- Bilingualism (English and French).
Nice To Haves
- Familiarity with video production.
Responsibilities
- Activating and ensuring the quality of multiplatform advertising campaigns sold to clients.
- Understanding business needs and providing clients with strategic advice throughout campaign delivery.
- Efficiently responding to requests and pitching creative solutions tailored to client needs.
- Supervising the rollout of ad campaigns.
- Assisting with pre-sales feasibility studies and developing overall project timelines.
- Coordinating the delivery of client activation components across all platforms.
- Providing guidance to clients, in-house teams, and suppliers throughout the production, approval, delivery, and optimization process.
- Participating in commercial production team briefings and guiding clients through design, production, and post-production phases.
- Requesting internal and external approvals before delivering campaigns.
- Managing the production of microsites and promotional tools (banners, social posts) and providing cost estimates.
- Managing and briefing external suppliers (writing, design, programming) and supporting clients in the approval process.
- Obtaining internal approvals (Communications, Programming, Advertising Standards).
- Ensuring quality control when campaigns go-live.
- Assisting with the optimization process to gauge the performance of implemented solutions.
- Developing post-mortems and providing clients with campaign performance reports.
- Coordinating the administration of client-sponsored contests.
- Drafting contest rules and obtaining required approvals from Legal Services.
- Coordinating the production of promotional tools (TV and digital) and guiding clients through the approval process.
- Supervising product integration or placement initiatives.
- Developing briefings and following up with clients and programming teams (or producers) to ensure product integrations and placements are done correctly and achieve client goals.
- Serving as the client’s advocate with in-house teams and vice versa.
- Exercising good judgment and negotiating with stakeholders to find the best solution.
Benefits
- Hybrid work arrangement
- Work schedule to be discussed with the hiring Manager according to the guidelines defined by the department.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
