Senior Content Writer, B2B and Technical

Big Human•New York, NY
•Remote

About The Position

Big Human is hiring a senior writer to produce website and marketing content for clients, focusing on complex B2B and enterprise technology. Content includes product, solution, and industry pages, as well as educational content for audiences ranging from everyday software users to executives and budget owners. The writer will use Claude and established content workflows to create first drafts, then verify claims, refine language, protect search performance, and ensure content speaks clearly to its audience. This is a part-time freelance role for 10–20 hours per week. The ideal candidate is available between 10 a.m. and 6 p.m. EST, Monday through Friday. The role focuses on writing and editing; responsibility for building or maintaining the underlying AI tools and workflows is handled separately.

Requirements

  • At least 5 years of B2B content writing experience, ideally in enterprise software, SaaS, or another technical category.
  • Strong editing instincts, including the ability to identify and correct inaccurate, vague, or generic drafts.
  • Experience using AI tools such as Claude or ChatGPT in a content production process, with a clear perspective on their appropriate uses and limitations.
  • Working knowledge of SEO and AEO, including keyword targeting, search intent, and structuring content for people and AI search.
  • Ability to learn complex products or industries quickly through documentation, demos, and interviews.
  • Confidence to push back on client rewrite requests and judgment to know when to compromise.
  • Plain, direct writing without jargon, filler, or agency-speak.
  • Experience managing multiple projects and meeting deadlines on a sprint schedule.

Nice To Haves

  • Background in supply chain, logistics, fintech, legal tech, or another operationally complex industry.
  • Experience with Clearscope, Ahrefs, Semrush, or similar tools.
  • Experience writing for global audiences or content that will be translated.
  • Experience with Asana, Figma, and Google Workspace.
  • A journalism or technical writing background.

Responsibilities

  • Write and edit high volumes of website content using reusable page templates, working in sprints with clear weekly deliverables.
  • Use Claude and established content workflows to create first drafts, then edit them into publishable copy.
  • Translate technical products into clear language without sacrificing accuracy.
  • Tailor messaging by company size and buyer role.
  • Fact-check product and capability claims against source materials and subject-matter experts, and flag claims that cannot be verified.
  • Optimize content for search and AI answer engines using Clearscope, keyword targets, and AEO structures such as direct answers, FAQs, and scannable formatting.
  • Work with client product marketers and other subject-matter experts, incorporate feedback, and explain recommendations about what should remain and why.
  • Present editorial decisions and explain what changed and why it is better.
  • Partner with designers by delivering headlines and structure early so design and content can progress in parallel.
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