Senior Content Strategist

NYC IT IncNew York, NY
$75 - $85

About The Position

This role focuses on developing and implementing content strategies, ensuring content is user-centered, well-researched, and adheres to style guides. The strategist will manage projects, collaborate with stakeholders, and utilize data to inform content decisions.

Requirements

  • At least 8 years of full-time experience in the role of content strategist, editorial strategist, information architect, or similar
  • Strong copywriting skills with a portfolio of past work
  • Experience writing to a style guide
  • Strong research skills
  • Strong interpersonal skills with experience organizing meetings and collaborating with stakeholders
  • Project management skills with the ability to self-manage tasks and complete work on a deadline
  • Basic Google Analytics skills: Be able to run reports on web traffic to inform content audits
  • Experience using user research to inform decision-making

Nice To Haves

  • Bachelor’s degree in relevant fields (e.g., Journalism, Communications, Creative writing, Digital media)
  • Experience working in government, higher education, or non-profit organization
  • Experience writing in plain language and at a sub-7th grade reading level
  • Experience working in a modern content management system
  • Experience navigating complex approval workflows and incorporating feedback from legal, policy, and executive stakeholders.
  • Background in New York City with understanding of how New Yorkers interact with city government

Responsibilities

  • Develop and implement content strategies.
  • Ensure content is user-centered and well-researched.
  • Write content adhering to style guides.
  • Organize meetings and collaborate with stakeholders.
  • Manage projects and self-manage tasks to meet deadlines.
  • Conduct content audits informed by Google Analytics reports.
  • Utilize user research to inform decision-making.
  • Navigate complex approval workflows and incorporate feedback from legal, policy, and executive stakeholders.
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