Senior Content Marketing Specialist

nVent • Saint Louis Park, MN

1d • $89,300 - $165,800 • Hybrid

About The Position

We’re looking for people who put their innovation to work to advance our success – and their own. Join an organization that ensures a more secure world through connecting and protecting our customers with inventive electrical solutions. As nVent continues to grow in the data center and power infrastructure markets, we're seeking a Senior Content Marketing Specialist to help shape how we connect with customers, partners, and industry influencers. In this role, you'll develop content strategies and create compelling content that simplifies complex technologies, supports commercialization efforts, strengthens market positioning, and reinforces nVent's thought leadership. You'll have a direct impact on the content experiences that help customers understand the technologies powering AI, data center growth, and the evolving energy landscape. This is a full-time, direct-hire position with a hybrid work schedule of 4 days/week on-site in St. Louis Park, MN.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, Business, or a related field.
• Ideally 5-8 years of progressive marketing experience, including at least some experience in B2B content marketing.
• Experience translating complex technical products, systems, or solutions into engaging content for customers, sales teams, channel partners, and technical audiences.
• Experience developing audience-focused messaging and supporting product launches or commercialization initiatives within a B2B environment.
• Working knowledge of SEO, AEO, AI-enabled content tools, and digital content performance measurement.
• Proven ability to manage multiple priorities and collaborate effectively across global teams.

Nice To Haves

• Experience in data center, industrial technology, electrical infrastructure, or other highly technical B2B industries preferred.
• Experience with content management systems (CMS), marketing automation, CRM, or project management platforms such as Marketo, Salesforce, Monday.com, JIRA, or similar tools preferred.

Responsibilities

• Develop and implement content strategies aligned to Infrastructure marketing priorities and customer journey stages while managing the content lifecycle from planning and creation through publication, distribution, measurement, and optimization.
• Produce content across formats including articles, white papers, case studies, sales enablement materials, landing pages, email campaigns, social media, and thought leadership programs.
• Translate complex technical concepts into clear, compelling content tailored to technical, commercial, and executive audiences.
• Partner with product management, sales, and marketing teams to support New Product Introduction (NPI) activities, communicate customer value, and strengthen market positioning.
• Build and manage editorial calendars, content roadmaps, and publication opportunities that elevate brand visibility and establish nVent as a trusted industry voice.
• Apply SEO, AEO, AI-enabled tools, and analytics to improve content effectiveness, audience engagement, and marketing performance.
• Collaborate across a global matrixed organization while helping establish scalable content standards, processes, and guidelines.

Benefits

• Medical, dental, and vision plans along with flexible spending accounts, short-term and long-term disability benefits, critical illness, accident insurance and life insurance.
• A 401(k) retirement plan and an employee stock purchase plan — both include a company match.
• Tuition reimbursement, caregiver, personal and parental leave, back-up care services, paid time off including volunteer time, a well-being program, and/or legal & identity theft protection.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior