Senior Content Creator

Greenlight Financial Technology • Atlanta (Remote Friendly), GA

2d • Hybrid

About The Position

Greenlight is seeking a hybrid creator-strategist to own their organic social and influencer programs. This role involves setting strategy, creating content, and managing influencer programs end-to-end. The ideal candidate is a hands-on creator, comfortable appearing on camera, shooting and editing content quickly, and has a proven track record of growing social accounts organically. This position requires a deep understanding of platforms like TikTok, Instagram Reels, and YouTube Shorts, as well as the ability to monitor cultural trends and react in real-time. The Senior Content Creator will also manage the content calendar, direct influencer and UGC programs, liaise with external agencies, and contribute to broader marketing campaigns. Strong reporting and analytical skills are essential for optimizing content performance.

Requirements

• 6+ years in social media, with significant hands-on creator experience.
• Portfolio or reel required.
• Proven organic growth track record.
• Genuine comfort on camera; ability to host and carry a video.
• Strong video skills: shooting on a phone, editing in CapCut or similar, writing hooks, cutting for retention.
• Deep platform fluency, especially TikTok and Instagram.
• Demonstrated ability to turn a cultural moment into a post the same day.
• Ability to understand and grow reach within target audiences.
• Experience building and running influencer or creator programs.
• Ability to work and react quickly in a real-time environment.
• Detail-oriented with an eye toward quality control.

Nice To Haves

• Experience managing external agencies.
• Experience with consumer brands, or speaking to an audience of parents and teens.
• Passion for consumer brands, especially those serving families.

Responsibilities

• Create original social-first content — including appearing on camera — across TikTok, Instagram Reels, and YouTube Shorts.
• Shoot, edit, and post content rapidly.
• Monitor culture and platform trends daily, and move fast on relevant opportunities.
• Own and execute the content social strategy, including audience targeting, platform mix, content pillars, posting cadence, and growth targets.
• Manage the multi-channel organic content calendar (TikTok, Instagram, YouTube, Facebook, LinkedIn).
• Direct the influencer and creator program: sourcing, briefs, content approval, and relationship management.
• Lead the UGC program with the growth team for organic and paid content sourcing.
• Serve as the primary point of contact for external social and influencer agency partners.
• Contribute to product marketing and brand campaigns, working cross-functionally with various teams.
• Strengthen customer service communications on social media.
• Own social reporting and analytics, sharing learnings and optimizing content.

Benefits

• Discretionary performance bonus
• Equity rewards
• Medical benefits
• 401K match

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed