Senior Communications Specialist

NetImpact Strategies•Scott AFB, IL
•$88,000 - $115,000•Hybrid

About The Position

NetImpact Strategies is seeking a Senior Communications Specialist to support strategic communications initiatives for a federal client. The role focuses on clear, consistent, and effective messaging across stakeholders and supports mission-critical transformation efforts through communications planning, stakeholder engagement, and organizational change management (OCM). The position requires residence within 50 miles of Scott Air Force Base, Illinois, and on-site attendance three days per week for recurring meetings. The specialist develops communication strategies and engagement plans, shapes editorial direction and messaging, and creates accessible visual stories that help stakeholders understand changes and adopt new processes. The role collaborates with OCM specialists, graphic designers, program offices, and client teams to produce coordinated communications across print, digital, and social media channels. It also includes setting communication goals and KPIs, analyzing effectiveness, refining strategies, and ensuring materials comply with copyright requirements, brand guidelines, and organizational values.

Requirements

  • Bachelor’s degree in Communications, Business, Public Relations, Marketing, Journalism, or a related field.
  • Federal consulting experience.
  • At least 3–6 years of experience in communications, public relations, or a related field, with a strong track record of leading communication initiatives.
  • Strong writing, editing, and verbal communication skills.
  • Ability to translate complex or technical information into clear, concise messaging.
  • Proficiency with Microsoft Office Suite, including Word, PowerPoint, and Excel.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Understanding of OCM theories and models, such as Prosci, ADKAR, Kotter’s 8-step Model, or Lewin’s Change Management Model.
  • U.S. citizenship.
  • Must reside within 50 miles of Scott Air Force Base, Illinois.
  • Must be eligible for Secret Clearance.

Nice To Haves

  • Advanced certification in Communications, Public Relations, or an equivalent field.
  • Additional certifications in leadership or strategic communication.
  • Expertise in visual storytelling, graphic design, and digital media creation.
  • Advanced proficiency with communication tools, social media platforms, and content management systems.
  • Experience with digital communications tools such as SharePoint, web content platforms, and email marketing tools.

Responsibilities

  • Represent the organization and align communications with organizational priorities through relationship management and effective service delivery.
  • Understand client needs and preferences, address concerns promptly, and support a positive customer experience and expanded service offerings.
  • Develop storytelling and editorial direction for communication materials to ensure consistent messaging.
  • Use visual storytelling to explain complex changes accessibly and help stakeholders adopt new processes and transition to a future state.
  • Craft and refine clear, concise, engaging messages aligned with the organization’s brand and strategic goals.
  • Collaborate with OCM specialists, graphic designers, and the client to create content informed by OCM assessments and stakeholder management insights.
  • Supervise the design and creation of graphics, digital media, and visual content for change communications in formats including briefings, newsletters, flyers, posters, fact sheets, websites, social media, news and announcements, trifolds, and branding materials.
  • Develop and implement client social media strategies to increase stakeholder engagement and reach, coordinating with web designers and content creators.
  • Monitor social media trends, respond to stakeholder inquiries, and maintain consistent messaging across digital communication channels.
  • Lead efforts to refine a seamless customer experience across communication touchpoints, including conference content, briefings, and social media.
  • Ensure communication materials comply with copyright regulations, brand guidelines, and organizational values.
  • Develop comprehensive communication strategies and engagement plans for the client program.
  • Define communication goals and KPIs to measure the effectiveness of communication efforts.
  • Track and analyze communication effectiveness using metrics such as audience reach, engagement, and sentiment analysis, and use results to adjust strategies and tactics.
  • Coordinate with program offices, graphic designers, and other communications teams to ensure consistent messaging across channels.

Benefits

  • Comprehensive medical, dental, and vision insurance beginning the first of the month after joining.
  • 401(k) plan with immediately vested employer contributions; matching is not required.
  • Paid time off (PTO).
  • One additional paid wellness leave day per calendar year.
  • Ten federal holidays observed.
  • Pet insurance.
  • Tuition reimbursement.
  • Internal training programs and company-sponsored industry certifications.
  • Team-building activities, community volunteering, quarterly headquarters days, wellness events, happy hours, and family events.
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