Senior Category Marketing Coordinator

KOHLS•Menomonee Falls, WI

1d•Hybrid

About The Position

In this role, you will support and execute partnership strategies with top Kohl's National Brand partners. You will help support strong, collaborative relationships with select brands, analyze and provide recommendations to drive marketing initiatives, and co-create compelling seasonal marketing campaigns and innovative “big ideas”.

Requirements

2+ years Marketing Strategy or related experience
Bachelor's degree

Responsibilities

Maintain day-to-day communication and coordination with Tier 1 national brand partners
Manage brand partner unique processes and campaign executions
Provide national brand partners with resources on navigating Kohl’s marketing organization in alignment with internal marketing operations partners
Collaborate with internal partners to bring “big idea” campaigns and seasonal initiatives to life
Identify opportunities for Tier 1 partnerships to integrate into Kohl’s enterprise marketing stories
Coordinate campaigns throughout marketing with internal creative, channel planning and media teams to bring partnership to life across channels
Work closely with Merchandising, Store Experience, Digital, and Kohl’s Media Network (KMN) teams to execute integrated campaigns that drive customer engagement and sales
Review marketing materials to ensure that strategy is held through to execution
Collaborate with cross-functional insights teams to track and analyze brand and campaign performance metrics, providing insights and recommendations to inform future initiatives
Drive competitive intelligence and consolidate relevant insights from product trend tools and external sources
Prepare customer insights and marketing content to support top-to-top meetings
Additional tasks may be assigned