About The Position

Health Advocate is seeking a Senior Business Development Executive (SBDE) to drive new business growth across its Midwest territory. This is a highly targeted, senior-level role for a proven seller with established broker relationships and a track record of generating new employer opportunities through consultant and broker channels. Success in this role is driven by your existing network, market credibility, and ability to convert relationships into new logo wins. The role is focused on new business acquisition through consultants, brokers, and employer relationships. Health Advocate's mission is to simplify healthcare and guide people through one of the most complex systems they will ever encounter. For over 20 years, they have helped millions of individuals navigate healthcare through advocacy, navigation, well-being, and integrated benefits solutions.

Requirements

  • Direct experience selling employee benefits or healthcare solutions through broker and consultant channels
  • 7+ years of business development or enterprise sales experience
  • Proven success selling employee benefits, healthcare solutions, or related services to employers
  • Demonstrated track record of generating new business through brokers/consultants
  • Established relationships within the Midwest broker and consultant community (critical requirement)
  • Strong, active network with benefits consultants and brokerage firms
  • Ability to clearly demonstrate how your relationships have translated into pipeline and closed deals
  • Proven history of new logo acquisition and quota attainment
  • Experience navigating complex, multi-stakeholder enterprise sales cycles
  • High level of ownership, persistence, and accountability
  • Proficiency in Salesforce and Microsoft 365 tools
  • Strong executive presence and presentation skills
  • Must reside within the Midwest territory, including states such as (CA, Nevada, Utah) surrounding areas
  • Primarily sedentary; extended computer use required.
  • Requires strategic thinking, problem-solving, and executive-level communication.

Responsibilities

  • Identify, pursue, and close new employer opportunities using a structured, consultative sales process
  • Consistently achieve annual sales commitments through disciplined pipeline development and execution
  • Activate existing relationships with local, regional, and national consultants and brokers to uncover RFPs and sales opportunities
  • Build and strengthen long-term partnerships with broker practice leaders across your territory
  • Develop trusted-advisor relationships with C-suite and senior HR/Benefits leaders at mid-to-large employers
  • Confidently present Health Advocate’s full portfolio of advocacy, navigation, wellness, and EAP solutions
  • Own your territory by generating pipeline through broker outreach, direct prospecting, and networking
  • Leverage tools such as Salesforce and LinkedIn Sales Navigator to expand your reach and influence
  • Maintain accurate pipeline activity, forecasting, and documentation within Salesforce
  • Lead sales presentations, finalist meetings, and executive-level discussions through close

Benefits

  • Competitive Compensation Base salary: $100,000 (flexible for highly experienced candidates)
  • Uncapped commission
  • Total compensation at plan: ~$375,000
  • Purpose-Driven Sales
  • Sell solutions that measurably improve employee health, well-being, and experience
  • Support for Success
  • 4-week structured onboarding and training
  • Salesforce CRM, prospecting tools, and full sales enablement
  • Dedicated leadership and broker channel support
  • Comprehensive Benefits
  • Medical, dental, and vision coverage
  • 401(k) with company match
  • Paid time off, holidays, and tuition assistance
  • Access to Health Advocate programs (EAP, wellness)
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