Senior Business Analytics Consultant - Marketing & Customer Analytics
About The Position
The Senior Business Analytics Consultant on PNC’s Customer Interaction Management Strategy & Analytics team will play a critical role in accelerating profitable marketing growth by developing, applying, and scaling next-best-everything decisioning optimizations. The role focuses on improving the quality, performance, and stability of self learning models by developing analyses and business cases while partnering closely with data science teams and key business stakeholders. The Senior Business Analytics Consultant will generate key analytical insights that inform decision inputs, including algorithm refinement, value frameworks, propensity models, constraints, and business rules, while incorporating enterprise and channel context and ensuring regulatory compliance.
Requirements
- 3+ years of progressive experience in marketing, customer, or decision analytics (preferably in financial services)
- Strong results orientation
- Increasing ownership of complex analytical problems
- Strong analytical and communication skills
- Effective cross functional collaboration
- Ability to translate model driven decisions into clear business and customer impact
- Bachelors degree
- University / college degree, with 3+ years of relevant / direct industry experience. In lieu of a degree, a comparable combination of education, job specific certification(s), and experience (including military service) may be considered.
Nice To Haves
- Pegasystems CDH experience is advantageous
- Analytical Thinking
- Business Intelligence (BI)
- Concept Development
- Data-Driven Decision Making
- Data Integration
- Market Research
- Performance Metrics
- Qualitative Research
- Strategic Planning
- Business Acumen
- Business Analytics
- Consulting
- Decision Making and Critical Thinking
- Effective Communications
- Emerging Technologies
Responsibilities
- Leverages complex analytical tools to provide business and technical expertise for the analytics process, tools and useful applications across multiple functions or business units to create data driven solutions.
- Consulting to clients on tool and strategy implementation and monitoring, statistical scoring, business intelligence, data quality, and analytical product / solution development.
- Determining the optimal analytic approach and supporting development, implementation and enhancements.
- Conceptualizing, developing and continuously optimizing analytical solutions for business leadership to enable data driven decision making.
- Analyze results and make recommendations for key business partners and senior management or communicate conclusions from complex analytical solutions to a wide range of audiences.
Benefits
- medical/prescription drug coverage (with a Health Savings Account feature)
- dental and vision options
- employee and spouse/child life insurance
- short and long-term disability protection
- 401(k) with PNC match
- pension and stock purchase plans
- dependent care reimbursement account
- back-up child/elder care
- adoption, surrogacy, and doula reimbursement
- educational assistance, including select programs fully paid
- a robust wellness program with financial incentives
- maternity and/or parental leave
- up to 11 paid holidays each year
- 9 occasional absence days each year, unless otherwise required by law
- between 15 to 25 vacation days each year, depending on career level; and years of service
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What This Job Offers
Job Type
Full-time
Career Level
Senior
