Senior Brand Designer | Avride

hirehire•Austin, TX
•Onsite

About The Position

Avride is hiring its first dedicated brand designer to develop its existing identity into a comprehensive visual system for its autonomous sidewalk delivery robots and robotaxis. The role is based in Austin, where the designer can work directly with the vehicles and hardware in the company garage. The design team currently includes a digital designer and an industrial designer. The designer will create a shared visual language across the company’s communications and physical products, including templates, vehicle and robot branding, website and marketing materials, social and editorial content, partner advertising guidelines, and high-stakes investor and keynote presentations. The role also includes testing designs on hardware, arranging printing and production, creating basic 3D visuals, art-directing photography and video, and bringing in and directing specialists for complex motion and high-end 3D work. The role is approximately 80% hands-on design and 20% coordinating specialist work. This is a fast-paced, independent position with light approvals and a flexible schedule without fixed hours. The designer will work closely with colleagues across PR, business development, and leadership, and help establish the visual direction that others across the company will use.

Requirements

  • Demonstrated senior-level design craft, including strong composition, typography, and colour skills, with work personally created by the candidate.
  • Experience creating brand systems, including guidelines that have been used by others.
  • Range across print and outdoor, editorial, social, web, and presentations; sufficient understanding of motion to direct it.
  • Basic hands-on 3D skills or a genuine willingness to learn 3D.
  • A feel for photography and the ability to achieve consistent, good-quality shots without a large production.
  • Experience setting the direction of work and taking ownership, rather than only executing another person’s direction.
  • Comfort working quickly with many requesters, prioritising with a manager, and pushing back when needed.
  • Confidence expressing and defending design opinions, or committing to decisions made by leadership.
  • Strong spoken and written English.
  • US work authorization and ability to work from Austin, Texas; Avride cannot sponsor new visas.

Nice To Haves

  • Participated in a rebrand or built a brand system at an agency.
  • Art-directed photo shoots or worked closely with photo and video production.
  • Experience with physical products, vehicles, robotics, hardware, or an autonomous-vehicle company.
  • Experience at a technology startup.
  • Interest in product design, such as the passenger screen in a robotaxi.
  • Habit of automating routine work, including AI-assisted presentations.

Responsibilities

  • Enhance and develop Avride’s existing brand identity into a comprehensive visual system.
  • Create communication templates that allow non-design colleagues to build layouts, while also developing unconventional formats.
  • Develop branding for robots and cars, including livery, hardware branding points, and content for robot OLED/LED screens and potentially next-generation car screens.
  • Test designs on actual vehicles and hardware in the Austin garage, and manage on-site printing and production.
  • Write partner advertising guidelines for robots in collaboration with business development.
  • Design the website, PR and marketing materials, and editorial and social formats to ensure consistent branding across launches and new cities.
  • Create keynote and investor presentations, owning sensitive, high-stakes decks from start to finish.
  • Create basic 3D visuals, including specifications for visuals on robots and cars.
  • Art-direct photography and video with limited resources, and document guidance for photographing robots and cars for press.
  • Find, brief, and direct specialists for complex motion and high-end 3D work, maintaining quality standards.

Benefits

  • Competitive base salary plus equity.
  • Flexible schedule with no fixed hours.
  • Independence, light approvals, and fast shipping to production.
  • Opportunity to establish the company’s first brand system and test designs on real robots and cars.
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