Senior Associate, Video Investment

Adelphi Group•New York, NY
•$40,000 - $75,000•Hybrid

About The Position

The Senior Associate, Video manages the day-to-day buying needs for clients, including negotiating, implementing, and monitoring media buys. The role serves as a liaison among broadcast stations, digital video partners, vendors, and clients, and manages the preparation, development, execution, and stewardship of media buys. It also oversees client integrations and added-value opportunities, supports the team, and helps ensure buys are executed efficiently and on time.

Requirements

  • Four-year college degree.
  • At least 1 year of previous media buying experience.
  • Strong knowledge of buying systems and marketplace intelligence.
  • Proven analytical and communication skills.
  • Proven prioritizing skills.
  • Ability to work under pressure while meeting deadlines.
  • Advanced proficiency with Microsoft Word for Windows and Excel.

Nice To Haves

  • Experience with Donovan (DDS)/MediaOcean and Prisma.

Responsibilities

  • Manage client relationships.
  • Present buys and post-analysis.
  • Update the planning team on the status of client projects.
  • Manage negotiation, presentation, and implementation of national television and cable schedules and digital video buys.
  • Alert clients to marketplace shifts that may affect future buys.
  • Follow buying guidelines to establish goals.
  • Monitor schedules and request upgrades and bonus for make-goods and discrepancies.
  • Allocate market funds across stations and groups.
  • Advise clients of marketplace fluctuations.
  • Evaluate media opportunities and make recommendations.
  • Facilitate good relations and the flow of ideas with sales management contacts.
  • Ensure that buys for assigned accounts deliver the media strategy and investment specifications.
  • Maintain accurate records of buys, budgets, revisions, credits, and related items.
  • Manage and monitor the timely clearance of discrepancies and accounting functions for assigned accounts.
  • Monitor ratings and cost trends in assigned markets.
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