Senior Associate, Social Strategy, DIG, Ruder Finn

Ruder Finn•Washington, DC
•$55,000 - $68,000

About The Position

Ruder Finn’s Digital (DIG) practice combines storytelling, strategy, social, influencer, analytics, and emerging technology to help brands connect with people in relevant and measurable ways. The Senior Associate, Social Strategy will join DIG and support Brand Experience clients across food and beverage, consumer goods, health and wellness, and retail. The role sits at the intersection of social strategy, creativity, and culture, supporting programs that spark conversation, strengthen brand relevance, and deliver measurable results. Described as an entry-level opportunity, the position offers hands-on experience working alongside industry experts and supporting recognized brands. The Senior Associate will contribute to client communications and campaigns, collaborate with partners and practice groups across the country and globally, and develop experience with social and influencer strategy, content, and campaign activation.

Requirements

  • At least 1 year of digital marketing or social content development experience.
  • Hands-on involvement in influencer campaigns.
  • Proficiency in Microsoft Office Suite, including PowerPoint, Word, Excel, and Outlook.
  • Ability to manage multiple assignments and meet deadlines with guidance from the team.
  • Strong problem-solving skills and willingness to learn and take on new challenges and responsibilities.
  • Creative thinking and an ability to use data and feedback to inform ideas and approaches.
  • Interest in digital trends, active use of social platforms, and eagerness to explore emerging channels and tools.
  • Detail-oriented, organized, and committed to supporting team goals.

Nice To Haves

  • Bachelor’s degree in marketing, communications, media studies, advertising, or a related field is preferred.
  • Experience in paid media management.
  • Hands-on social video development.
  • Experience with Tagger or similar influencer platforms.
  • Positive energy, curiosity, and a desire to learn and grow within the team.

Responsibilities

  • Support brand experience and DIG teams in developing social media and influencer campaigns, including researching trends and identifying content formats.
  • Draft social creative visual concepts and copy, partnering with RF Studio to bring creative work to life for clients.
  • Monitor client social channels daily, support community engagement, respond to opportunistic comments, and flag important issues to senior team members.
  • Identify patterns and cultural shifts on social media and develop points of view and real-time recommendations for internal and client teams.
  • Participate in internal and client meetings or calls concerning strategy, creative ideas, and campaign activation.
  • Support influencer marketing initiatives through research and list building, drafting pitches, outreach, contract coordination, content review, and tracking spreadsheets under guidance.
  • Develop working knowledge of social platform features, including character limits, ad specifications, whitelisting, and ad objectives.
  • Conduct basic competitive and category research as directed by senior team members.
  • Stay current on digital marketing and social media trends and updates, and share relevant findings with the team.

Benefits

  • Competitive base salary and bonus opportunity.
  • Health insurance.
  • Dental insurance.
  • Vision insurance.
  • Company-paid life insurance.
  • Flexible Spending Account.
  • 401(k) plan with company match.
  • Monthly allowance for cell phone, office equipment, and related needs.
  • Generous paid time off policy.
  • Paid maternity and paternity leave.
  • Professional learning and development opportunities.
  • Workplace flexibility.
  • On-site and off-site social gatherings.
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