Senior Analyst, SEM

EverQuote•Cambridge, MA

6d•Hybrid

About The Position

EverQuote is a leading AI-powered growth solutions partner for regulated property and casualty insurance entities, enabling the largest insurance carriers and thousands of agents to maximize customer acquisition across digital channels. Fueled by our proprietary data assets and our AI traffic engine, EverQuote is transforming the way providers attract and engage consumers to grow market share. Joining our team puts you at the forefront of this transformation. You will collaborate with a group of builders to solve complex problems and reshape a massive industry. If you want to drive real-world impact and do the best work of your career, you’ve found your home. We move fast, follow the data, and hold ourselves to high standards. If that's how you work too, this is the role for you.

Requirements

2-3 years of experience in analytics, with a focus on growth or marketing analytics.
Proficient in SQL; comfortable querying and shaping large datasets directly (Snowflake a plus).
Strong track record of end-to-end analysis: framing an ambiguous problem, doing the work, and landing a recommendation that drove a decision.
Strong analytical investigation skills; comfortable interrogating performance data to identify root causes.
Clear written and verbal communication with technical and non-technical audiences.
Candidates must have current, unrestricted work authorization in the United States.

Nice To Haves

Direct experience managing paid search campaigns in Google Ads (Microsoft Advertising a plus).
Comfortable using AI tools to accelerate operations and analysis.

Responsibilities

Own campaign management for a segment of the SEM portfolio, including but not limited to bid, budget, campaign structure, and strategy decisions.
Become familiar with end-to-end performance from ad impression to revenue generation, and use that understanding to improve performance.
Investigate the underlying drivers behind performance changes, and communicate your findings to stakeholders across the company.
Turn analysis into concrete recommendations that improve margin and profit.
Identify opportunities for improvement, design test plans and measurement frameworks, manage testing processes, and implement winning strategies.
Partner with stakeholders across Marketing, Product, and Analytics to support company initiatives and launches.
Identify areas where recurring work can be automated, create prototypes and automations in Claude, and partner with Product and Engineering to create sophisticated automated campaign management systems.
Build dashboards and tooling for the team, documenting your work so it is usable by others.