Senior Analyst - Insights & Go To Market Strategy

American Express • Toronto, ON

3d • Hybrid

About The Position

The Senior Analyst, Marketing Insights & Strategy role sits within Global Merchant Services (GMS) Marketing. This role is designed for a marketing strategist who uses data, analytics, and AI to shape decisions, not a traditional data analyst. You will partner closely with senior marketing stakeholders to turn customer, campaign, and market data into clear insights and structured recommendations that inform marketing investment, targeting, and performance decisions. Success in this role requires a balance of hands‑on analytical execution and strong judgment in interpreting and communicating results. This is a high‑visibility opportunity to support how marketing decisions are informed and communicated across the organization. You will work across a broad range of initiatives, partner closely with senior leaders, and contribute to a more data‑driven and AI‑enabled marketing organization.

Requirements

• Marketing strategist who uses data, analytics, and AI to shape decisions.
• Ability to balance hands-on analytical execution and strong judgment in interpreting and communicating results.

Responsibilities

• Turn customer, campaign, and market data into clear insights and structured recommendations.
• Inform marketing investment, targeting, and performance decisions.
• Partner closely with senior marketing stakeholders.
• Balance hands-on analytical execution with strong judgment in interpreting and communicating results.
• Support how marketing decisions are informed and communicated across the organization.
• Work across a broad range of initiatives.
• Contribute to a more data-driven and AI-enabled marketing organization.

Benefits

• Competitive base salaries
• Bonus incentives
• Support for financial-well-being and retirement
• Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
• Generous paid parental leave policies (depending on your location)
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
• Free and confidential counseling support through our Healthy Minds program
• Career development and training opportunities

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed