Senior Analyst, Growth Strategy & Operations (Funnel & Analytics)
About The Position
As an individual contributor, the Senior Analyst will lead the operating, measurement, and systems layer for Airwallex’s global product-led growth engine. The role supports improvements to the customer journey from acquisition and onboarding through activation, first transaction, retention, and expansion. It owns end-to-end funnel and customer journey analytics, builds scalable growth operating systems, and establishes reliable campaign and experiment measurement practices. The role partners with teams across the company to prioritize opportunities, scale successful initiatives, and translate ambiguous growth priorities into measurable outcomes and repeatable systems. The position is based in Airwallex’s San Francisco office on Mondays, Wednesdays, and Thursdays. Growth at Airwallex is building a unified, AI-native growth system across product, sales, and marketing, using customer context, machine learning, automation, and continuous learning to improve how the company acquires, activates, converts, retains, and expands customers. The work spans high-traffic platforms, experimentation frameworks, intelligent decision systems, AI-native tools, and agentic workflows, balancing the speed of consumer technology with the precision, trust, and regulatory complexity of global B2B finance.
Requirements
- 10+ years of experience in Growth, Growth Strategy & Operations, Product Growth, Product Analytics, Revenue Operations, Business Operations, or a related field.
- Demonstrated experience owning growth strategy and operations across complex, cross-functional initiatives.
- Proven experience building and operating funnel analytics, KPI frameworks, dashboards, experimentation programs, or performance-reporting systems.
- Strong analytical and problem-solving skills across customer, product, campaign, payment, and business-performance data.
- Demonstrated experience translating analysis and strategic priorities into operating processes, measurable outcomes, and scalable execution.
- Excellent written and verbal communication skills, including the ability to synthesize complex findings and present clear recommendations to senior stakeholders.
Nice To Haves
- Experience in payments, fintech, B2B SaaS, or another high-growth, product-led environment.
- Hands-on proficiency with SQL and tools such as Looker, Tableau, Hex, Amplitude, Mixpanel, Snowflake, dbt, or equivalent platforms.
- Experience building scalable growth systems across CRM, marketing automation, customer data platforms, experimentation tooling, campaign operations, data-quality governance, and reporting automation.
- Experience analyzing payment-specific metrics and friction points, including authorization rates, payment-method performance, onboarding or KYC/KYB completion, risk-related drop-off, payment recovery, or first-transaction conversion.
- Experience partnering with Product, Engineering, Marketing, Sales, Finance, Legal, Risk, Compliance, and regional teams in a regulated or technically complex environment.
- A builder’s mindset, strong intellectual curiosity, resilience, and comfort operating in ambiguity while influencing across functions.
Responsibilities
- Own end-to-end funnel and customer journey analytics across payment and product-adoption funnels.
- Build scalable growth operating systems, including KPI frameworks, dashboards, experiment repositories, tracking standards, QA processes, and performance reviews.
- Partner with Growth, Product, Marketing, Data, Engineering, Sales, Finance, Legal, Risk, Compliance, and regional teams to prioritize opportunities and scale successful initiatives.
- Improve CRM, marketing automation, customer data, reporting, and analytics processes through automation and responsible use of AI.
- Establish campaign and experiment measurement practices, including attribution requirements, control or holdout methodologies, success criteria, readouts, and documentation.
- Translate ambiguous growth priorities into clear execution, measurable outcomes, and repeatable systems.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
