Senior Advice & Planning Analyst

Truist•Richmond, VA

1d•Onsite

About The Position

Responsible for managing and preparing High Net Worth (typically $5MM+ in assets under management at Truist financial and estate plans using their background and strong technical planning expertise to drive positive client outcomes, contribute to impact revenue and enhance client retention. Leverages and sources internal and external resources and centers of influence (COIs), in conjunction with Wealth Advisors to provide subject matter expertise to clients and prospects. Completes diagnostic review of financial and estate planning documents, along with client objectives and priorities, leading to delivery of a comprehensive analysis and solution presentation. Success is measured against the ability to positively impact clients, the Truist Wealth organization and Truist overall through the effective delivery of estate and financial planning analysis and targeted, actionable advice.

Requirements

Advanced technical knowledge of issues relating to financial planning including, but not limited to: income tax, investments, debt management, retirement planning, employee benefits, stock options, insurance, estate planning, and business planning.
Proven ability to get clients to take action.
Bachelor’s degree
Professional work experience with demonstrated competency in financial industry
Advanced communication and relationship skills
Strong computer software and related technical skills including Microsoft Office Suite
At least one of the following: JD, LLM in Taxation, MS in Taxation, MSFS, ChFC, CFP, CPA, or comparable advanced knowledge course of study
Advanced written, verbal, problem solving, and analytical skills
Proven experience with group facilitation, presentations, and public speaking

Nice To Haves

Seven years of experience with area(s) of concentration specifically in financial planning and wealth management or affiliated industries
Experience advising HNW clients
The ability to lead and manage projects relevant to the Advice and Planning Group

Responsibilities

Remains knowledgeable, current, and effective on estate, tax and planning trends across the Elements of Wealth. Ability to analyze and apply planning techniques to activate positive outcomes for clients. Ability to effectively handle moderately complex situations at all levels of wealth.
Leads comprehensive wealth planning and strategy, typically with families with assets under management at Truist of $5MM and above. Empower clients to take action and confidently make decisions to make progress towards their financial goals. Recognize financial planning and implementation opportunities and effectively communicate them to the client and appropriate Truist teammates throughout the planning process.
Proven ability to effectively execute the financial planning and advice process: identify and prioritize goals and objectives, gather data, analyze current course and potential alternative courses of action, developing and presenting recommendations, partnering for implementation and monitoring progress.
Execute planning engagements with Truist Wealth clients and prospects in compliance with all internal policies and procedures, as well as regulatory and legal guidelines. Identifies at risk situations and keeps appropriate team members and management informed.
Maintain proficiency in all planning software as well as company systems in order to not only analyze a client's needs but to efficiently determine the most advantageous outcomes.
Demonstrate strong understanding of the advice and planning process, how it relates to, is implemented, and is explained to teammates, clients, and prospects. Ability to integrate the Truist Wealth process seamlessly into advice and planning model and relevant practice management models.
Actively engage in Advice and Planning Group and regional Wealth meetings and conference calls. Share relevant experiences, insight, and topics related to advice and planning. Be a valuable thought leader and relevant partner within supported markets.
Proactively engage in the growth and development of teammates within the Advice and Planning Group and across Truist Wealth. Regularly collaborate, offer guidance, suggestions, and constructive feedback across Advice and Planning Group responsibilities.
Workflow prioritization and time management, sensitivity to deadlines and appropriate allocation of resources in accordance with opportunity and complexity.
Create strong working relationships with internal partners and external COI’s (attorneys, accountants, and other advisors) that work with Truist Wealth segments to assure quality engagements and increased business opportunity. Represent Truist in civic, community, government, banking and professional groups.
Subject matter expert (SME) and thought leader in a specific knowledge area within the Elements of Wealth related to complex financial planning concepts and be a resource for the advice and planning group in that area.
Maintains and pursues professional credentials that are necessary or enhance ability to deliver superior client solutions. Assume additional responsibilities as requested by APG leadership and suggest enhancement ideas or other process improvements that align with the Truist Purpose, Mission and Values.
Will work primarily in the region assigned; may also be utilized virtually or outside of the assigned region, based on complexity of the client relationship.