Senior Account Executive OR Account Supervisor, Lifestyle

M Booth • New York, NY

14h • Remote

About The Position

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. We have an immediate opening for a Senior Account Executive or Account Supervisor to join our Consumer Lifestyle Team. We believe in creativity and thoughtful strategy with the ability to be both nimble and intentional to deliver exceptional work to our clients. A successful candidate will be hungry to learn and grow in the lifestyle and CPG space, supporting breakthrough marketing efforts on a team that blends PR, influencer and digital work.

Requirements

• Solid foundation in public relations – both traditional media and digital
• Proven ability to lead projects and communications; experience driving events and partnerships
• Experience working in an integrated agency team setting
• Skilled in motivating teammates and helping them grow
• In touch with cultural and industry trends
• 3-5 years of experience on the PR agency side for a Senior Account Executive
• 6-7 years of experience on the PR agency side for an Account Supervisor
• Experience managing a team of 2-3 direct reports
• Experience and/or passionate about the lifestyle, food/bev scene
• Solid foundation in consumer marketing specifically: traditional public relations, large integrated programming, social strategy, and influencer marketing (paid and organic)
• Bachelor’s Degree
• Travel is required from time-to-time

Responsibilities

• Actively provide strategic counsel and be strategic day to day voice for the client
• Strive for excellence in client service; provide clear and concise updates that limit client hole-poking
• Build strong relationship that establishes trust with PR and brand team clients
• Lead weekly calls with clients
• Oversee the team’s earned media outputs across always on and programmatic
• Develop sound and strong media strategies that deliver on KPIs
• Counsel and guide client on earned outputs and plans for building those KPIs
• Pitch and continue relationship building with earned press
• Hole poke and ensure no stone left unturned in press outreach; guide team towards resourcefulness
• Design clear and efficient workplans for programs and manage all workstreams including earn media specific ones
• Poke holes in team initiatives and ensure work output is the best it can be (of self and team members)
• Juggle multiple workstreams, clients, projects and deadlines
• Review and edit documents, collateral, etc. with minimal supervision; ensure all team work is client-ready before going to the clients
• Lead special events + experiential activations (virtual and in-person)
• Own more complex elements of project management, such as integration/collaboration with partners, vendors, etc.
• Problem-solve quickly and smartly when issues arise
• Create and track budgets + KPIs
• Direct and manage the work of SAE’s, AE’s AAE’s, AC’s and Intern
• Coach in real-time and provide actionable feedback and guidance to add value to teammate and the work
• Be motivational and inspiring, implementing ideas that help build culture
• Challenger of status quo and a problem solver for the team – helps team find solutions
• Provide program development support, including material development (from decks to memos to emails)
• Including but not limited to product launch moments, influencer campaigns, strategic partnerships and more
• Contribute ideas that deliver on briefs and jobs-to-be-done
• Organize teammates and horizontals on planning path forward
• Contribute to brainstorms
• Provide off-the-cuff ideas that aren’t part of planning (relevant, in-the-know nuggets that teams and clients can run with to WIN when it comes to cultural relevance)

Benefits

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Family Leave
• Well-Being Programs
• Commuter Benefits

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 11-50 employees