Senior Account Executive - Brand Consulting

Creative Artists Agency•New York, NY

17h•Hybrid

About The Position

Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, licensing, media finance, consumer investing, fashion, trademark licensing, and philanthropy. Distinguished by its culture of collaboration and exceptional client service, CAA’s diverse workforce identifies, innovates, and amplifies opportunities for the people and organizations that shape culture and inspire the world. The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations. The CAA Brand Consulting Sr. Account Executive will play a critical role in supporting an industry-leading alcoholic beverage company. This position is responsible for the strategy development, planning, and partnership management of marquee sports and entertainment partnerships, with a specialized focus on the Hispanic consumer market. The ideal candidate will bring a thorough understanding of the music, soccer, college sports, and baseball landscape and be adept at creating culturally relevant, high-impact strategic programs that resonate with diverse audiences. This role requires frequent interaction with the client, and strong collaboration with internal teams, external agencies, vendors, and talent partners. The Sr. Account Executive will work across a wide range of initiatives—from talent partnerships to integrated marketing campaigns—ensuring seamless execution and delivering best-in-class work that aligns with brand objectives and authentically engages Hispanic communities.

Requirements

Bachelor’s Degree in Marketing, Communications, Business or similar discipline
2-4+ years’ experience in sports & entertainment consulting environment, agency, property or brand
Best-in-class client servicing and relationship building
Exceptional project management and prioritization skills
Exceptional verbal and written communication skills
Proficient in Excel & PowerPoint
Exceptional attention to detail
Ability to “think on one’s feet” in a fast-paced, agency environment
Ability to balance and progress multiple projects and project components at one time, on tight timelines
Must be solutions oriented and have excellent organizational skills
Ability to travel and attend work events outside normal business hours on an as needed basis (holidays, weekends, nights)

Nice To Haves

Agency experience highly preferred with event/experiential background
Bilingual (Spanish/English) and general interest in multicultural marketing is a plus
Alcohol industry experience a plus

Responsibilities

Aid in development & manage day to day execution of property-specific programs and contractual assets
Aid in development of integrated marketing and sponsorship activation plans, showcasing how digital, social, PR, retail and other channels come to life
Assist with recommendation, negotiation and management of talent deals and properties
Serve as day-to-day account team support while establishing strong professional relationships with key personnel across assigned accounts and properties
Work with cross-functional teams and external partners on all aspects of project management to ensure client expectations are met
Support overall strategies and planning working with internal account team, client team and external agencies
Maintain project trackers including timelines, ensuring team deliverables are submitted on schedule
Work with other team functions (e.g. Data & Analytics, Insights / trends, etc.) to ensure goals and objectives are met
Develop and deliver compelling written and verbal communications
Create presentations for key meetings internally and externally
Track activation budgets with accountability for reporting
Develop relationships across CAA to find and promote new opportunities to client