Senior Account Executive, Advertising

Adobe•San Francisco, CA

15h•Remote

About The Position

Adobe Advertising is a dedicated team within Adobe focused on leading all aspects of ad products. These products assist marketing teams in planning, building, managing, activating, and measuring paid media execution. The team is seeking individuals to be at the forefront of AI and data-driven execution for advertising, driving the Adobe business by selling Advertising Solutions to Brands Direct "Mid Market". The goal is to increase adoption of the three advertising solutions (DSP, DCO, and Search), which are integrated within the broader Adobe marketing tools. Collaboration with Adobe Customer Experience Orchestration sellers is expected to incorporate Adobe Advertising tools into existing sales motions. The role also involves representing Adobe Creative Generative AI tools for brands interested in adopting DCO + Generative AI software to enhance creative performance in paid media, addressing the significant market gap in creative optimization. The team will operate in a fast-changing, startup-like environment, requiring quick adaptation to customer needs and rapid product iteration. This team will have assigned accounts and quota responsibilities, seeking seasoned Enterprise Sellers with proven success in the media industry to help Adobe become a leader in performance media. As a Product Specialist, the focus will be on driving new bookings and ensuring customer value realization.

Requirements

Experience crafting GTM strategies along with a practical understanding of the technologies and tactics necessary for execution.
The ability to take richness of the Adobe Ad Content Supply Chain story and turn it into value customers can understand and deliver on.
A minimum of 10+ years of large enterprise-level software sales experience.
An understanding of advertising ecosystem and ads managers to navigate successfully in identifying real prospects and achieving goals.
Demonstrated history of achievement and consistently surpassing targets.
Ability to work collaboratively in a team environment with team goals and metrics.

Responsibilities

Drive the sales of Adobe Advertising Product Suite, including DSP, DCO, Search and GenStudio. It will likely include the features inside Adobe CDP as well.
Orchestrate cross-functional teams to understand market trends, identify customer needs, and competitive landscape within the generative AI and content space.
Build the future by applying customer analytics and data-driven insights to develop comprehensive segmentation strategies for target markets.
Own the outcome by developing and implementing a plan with prioritization across accounts that serves as a success roadmap to exceed the quota.
Prospect and generate pipeline across a book of named accounts.
Track and measure the efficiency of go-to-market initiatives, providing regular reporting and insights to sales ecosystem.