Senior Account Director (Direct Marketing, Non-Profit Fundraising)
About The Position
Avalon is a full-service marketing agency that partners with nonprofits to help them raise the funds needed to advance their causes like environmental conservation, social justice, and cultural arts. As a Senior Account Director, you’ll serve as a senior strategic lead for major client accounts, directing fundraising campaigns from initial concept development through final reporting and analysis. You’ll guide direct mail, digital, texting/telemarketing, and other integrated fundraising efforts, while partnering closely with clients, internal teams, vendors, and senior leadership to ensure campaigns are thoughtful, high-quality, data-informed, and results-driven. This role will support a large, complex direct mail program for one of Avalon’s clients, so candidates must bring proven experience managing large-scale direct mail fundraising programs within an agency environment. This will be an opportunity to lead meaningful work, mentor talented colleagues, deepen client partnerships, and help shape the success of a large nonprofit organization.
Requirements
- At least eight years of progressive experience in direct response fundraising, including significant direct mail experience, client leadership, and staff supervision.
- Experience managing large, complex direct mail fundraising programs in an agency environment from strategy through execution, budgeting, reporting, and optimization.
- Strong understanding of integrated fundraising channels, including direct mail, digital fundraising, texting, and telemarketing.
- Experience supervising, mentoring, and developing direct reports or project teams.
- Strong client management skills and the ability to build trusted, long-term relationships with clients, partners, vendors, and internal teams.
- Excellent written and verbal communication skills, including the ability to present strategy, results, and recommendations to clients and senior leaders.
- Strong project management skills, with the ability to manage multiple priorities, deadlines, details, and stakeholders in a fast-paced environment.
- A strategic mindset with the ability to balance big-picture thinking and executional detail.
- A collaborative, inclusive, solutions-oriented approach to challenges, change, and team leadership.
- Curiosity and a desire to stay current on industry trends, emerging channels, and evolving fundraising best practices.
Responsibilities
- Serve as a senior strategic lead and primary client contact for major nonprofit fundraising accounts, building strong relationships and ensuring high-quality campaign execution.
- Lead strategy and oversight for a large, complex direct mail program, including planning, budgets, creative direction, segmentation, production, reporting, and optimization.
- Direct integrated fundraising campaigns across direct mail, digital, texting/telemarketing, and other channels, ensuring each effort is strategically aligned and performance-driven.
- Collaborate with internal teams, vendors, and partners to develop compelling, effective campaigns grounded in strong creative and data-informed decision-making.
- Lead client presentations, campaign reviews, annual planning discussions, and performance updates with clarity and confidence.
- Mentor, supervise, and develop program management team members, providing guidance, feedback, and support.
- Contribute to client cultivation, business development, and other efforts that support Avalon’s continued growth and client success.
Benefits
- Employer-paid health insurance
- Employer-paid dental insurance
- Employer-paid vision insurance
- Generous paid leave
- Employer-paid life insurance
- Employer-paid disability insurance
- Safe harbor 401(k) plan
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
