SAP iXp Intern - Americas LoB Field Marketing
About The Position
The SAP Internship Experience Program (iXp) is a global, strategic, paid internship program designed to provide university students with opportunities to find purpose in their careers. This program offers a foundation for a career built on connection, creativity, and impact. The intern will assist with the overall project management and execution of a variety of field marketing events, including both SAP-hosted and 3rd party sponsored, physical and virtual events. They will also support field marketing campaigns related to paid media lead-generation tactics and customer community-building programs. The role involves learning SAP’s internal tools and processes for campaign execution, such as creating event invitations, building registration pages, uploading interactions, and managing purchase order requests. Additionally, the intern will design and send marketing newsletter updates to sales stakeholders, develop written communications, manage agency resources, use SAP analytics tools to report on marketing results, and conduct research projects on topics like competitor analysis and market analysis.
Requirements
- Currently pursuing a business-related degree or focus in Marketing or Communications
- Must be currently enrolled, or recently graduated (start date must be within 6 months of graduation date) from a coding academy/bootcamp, apprenticeship, associate, bachelor’s, master’s or JD/PhD program
- Ability to self-learn quickly, ask questions and operate with autonomy within a team environment
- Proficiency in Microsoft Office Suite including Word, PowerPoint, Excel, Teams and SharePoint
- Project management and organizational skills, preferably in marketing and/or event management
- Excellent communication skills, both written and verbal
- High levels of tenacity, attention to detail and problem-solving skills
- Interest in Marketing, particularly B2B marketing, the technology industry and building a long-term career at SAP
- Current enrolled student or recent graduate with business degree or focus in Marketing or Communications
- Available to work full time for 6 – 12 months
Nice To Haves
- Experience (employment or volunteer) in marketing, sales, and/or event management
Responsibilities
- Assist with the overall project management and execution of a variety of field marketing events – both SAP-hosted and 3rd party sponsored, both physical and virtual events
- Assist with the overall project management and execution of other field marketing campaigns related to paid media lead-generation tactics, customer community-building programs and more
- Learn SAP’s internal tools and processes to assist with campaign execution steps such as creating event invitations, building event registration pages, uploading interactions and responders post-campaign, purchase order requests, and more
- Design, manage and send marketing newsletter updates to sales stakeholders
- Develop written communications for internal and external audiences
- Work with and managing agency resources for campaign execution
- Use SAP analytics tools to access, analyze and report on results of marketing plans and tactics
- Develop research projects for topics such as competitor analysis, market analysis, and internal process improvement
Benefits
- Paid internship program
- Constant learning
- Skill growth
- Great benefits
- Personalized mentoring
- Coaching
- Career development support
- Hands-on learning experience
- Endless learning resources
- Future-ready skills from a variety of virtual, in-person, and hybrid learning sessions
- Health and well-being focus
- Flexible working models
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What This Job Offers
Job Type
Full-time
Career Level
Intern
Education Level
Associate degree
