Salesforce Architect – Marketing Cloud & Data Cloud

Client: Client•New York, NY

16h•$100 - $105

About The Position

We are seeking an experienced Salesforce Architect with deep expertise in Salesforce Marketing Cloud and Salesforce Data Cloud to lead end-to-end architecture, design, and implementation of scalable, data-driven customer engagement solutions. The ideal candidate will drive solution strategy, integration design, data modeling, and governance while collaborating with business and technical stakeholders.

Requirements

10+ years of IT experience, with 5+ years in Salesforce Architecture.
Strong hands-on experience with: Salesforce Marketing Cloud, Salesforce Data Cloud
Deep understanding of: Customer data models, Identity resolution, Data governance, Segmentation and campaign lifecycle
Strong experience with API integrations and middleware tools.
Strong knowledge of SQL and data modeling.
Experience delivering enterprise-scale implementations.
Excellent communication and stakeholder management skills.
Ability to translate business needs into technical architecture.
Strong leadership and mentoring capabilities.
Strong problem-solving and strategic thinking mindset.

Nice To Haves

Experience with AI-driven personalization (Einstein features).
Experience with analytics tools such as Tableau and CRM Analytics.
Industry experience in Healthcare, Retail, Financial Services, or Client ERP systems (Infor)
CRM platforms (Salesforce)
Mendix
Master Data Management (MDM)
Information Security systems
Enterprise IT and Cloud Infrastructure.

Responsibilities

Define end-to-end architecture for Salesforce Marketing Cloud and Data Cloud solutions.
Design scalable, secure, and high-performing solutions aligned with enterprise architecture standards.
Lead technical solution design workshops and translate business requirements into architecture blueprints.
Establish data architecture, identity resolution strategy, and Customer 360 design using Data Cloud.
Architect solutions across: Email Studio, Journey Builder, Automation Studio, Contact Builder, Mobile Studio, Personalization / Interaction Studio.
Design segmentation, personalization, and omni-channel engagement strategies.
Implement triggered communications and real-time personalization use cases.
Design data ingestion pipelines (batch and real-time).
Implement data harmonization, identity resolution, and unified customer profiles.
Build calculated insights, segments, and activation strategies.
Ensure governance, data quality, and compliance with GDPR / CCPA.
Architect integrations between Salesforce Sales Cloud, Salesforce Service Cloud, Salesforce Marketing Cloud, Salesforce Data Cloud, and external systems such as ERP, data warehouses, and APIs.
Define API strategies (REST / SOAP) and middleware architecture (MuleSoft preferred).
Guide development teams on best practices and technical standards.
Conduct architecture reviews and ensure solution scalability.
Collaborate with business leaders, marketing teams, and IT stakeholders.
Provide technical leadership and mentorship to developers and consultants.
Support pre-sales activities including solution estimation and proposal creation, where applicable.