Sales Training Manager

Engine•Denver, CO

3d•Hybrid

About The Position

Engine is hiring a Sales Training Manager to help develop and scale its post-onboarding sales skills program for customer-facing and prospect-facing representatives across five business units: Travel/Spend, Groups, Supply/Partnership, Omni, and OBT. The program is intended to be skills- and competency-focused, helping representatives continue to improve how they sell, serve, and grow customers after onboarding. The role combines coordination and project management with facilitating training sessions and helping measure changes in behavior and business results. The Sales Training Manager will work alongside existing Sales Training Managers and the Director of Revenue Enablement, and will report directly to the Director of Revenue Enablement. New-hire onboarding is owned by a separate onboarding team; this role partners with that team and facilitates onboarding sessions as needed. The role will help build a competency framework, assess and rework existing curriculum, and create modular learning content and skills-based certifications that can scale across business units. Certifications may include role-plays, recorded pitches, and call reviews assessed against clear rubrics. The role is expected to use AI first to create content, practice scenarios, role-plays, and call coaching at scale. The Sales Training Manager will facilitate in-person and virtual workshops, role-plays, and practice sessions; use conversation intelligence tools to support call reviews and coaching; and help managers reinforce skills with coaching guides and scorecards. The role will also manage program calendars, cohorts, logistics, communications, and enrollment; coordinate with stakeholders across business units; and collaborate with Revenue Enablement Managers, Product Marketing, Revenue Operations, Product, and the onboarding team. The role will support measurement and iteration by bringing together participation and certification rates, competency scores, call-review observations, and Salesforce performance data to assess behavior change and business outcomes. It will also help prepare program updates for the Director of Revenue Enablement, support adoption of enablement technology, build stakeholder relationships, and use feedback from representatives, managers, and leaders to improve the program. The position is preferably based near Engine's Denver, Colorado or Chicago, Illinois hubs, though candidates elsewhere in the United States may be considered. Travel is expected about one week per month, as well as for major company events.

Requirements

At least 2 years of experience in enablement or training.
Comfort leading in-person and virtual sessions, including role-plays and coaching sessions.
Strong organization skills, including the ability to manage calendars, cohorts, logistics, and communications across teams.
Ability to build trust with representatives and leaders across different teams and work with multiple stakeholders.
Comfort working with numbers and interest in measuring training-related behavior and business outcomes.
Coachability, eagerness to learn sales skills, adult learning, and program design, and ability to act on feedback quickly.
Tech-savvy and willing to use AI tools first to create scale.
Growth-minded, collaborative, and willing to roll up sleeves to deliver results.
Willingness to travel about one week per month and attend major company events.
Open to a role preferably based near Denver, Colorado, or Chicago, Illinois; candidates elsewhere in the United States may be considered.

Nice To Haves

Experience in a sales, customer-facing, program management, or project management role.
Fluency in Salesforce, conversation intelligence tools such as Momentum, and enablement or LMS platforms such as GTMBuddy and LetterAI.
Prior experience in sales enablement, sales training, or revenue enablement.
Program or project management or PMO experience, especially coordinating work across several teams.
Experience building training content, role-plays, or certifications.
Working knowledge of B2B sales methodologies such as MEDDPICC, Challenger, or Sandler.
Background in B2B travel, hospitality, or marketplace businesses.
Experience carrying a quota or working as a representative or account manager.
Examples of skill practice, role-plays, or coaching content created with AI.

Responsibilities

Help build a competency framework defining core skills and proficiency levels for customer-facing and prospect-facing representatives.
Assess the current training program and help redesign its curriculum, skill paths, and certifications for use across five business units and multiple roles.
Develop and run skills-based certifications using role-plays, recorded pitches, and call reviews scored against clear rubrics.
Create modular content and practice activities that business units can tailor while maintaining a consistent core program.
Use AI to create skill content, role-plays, practice scenarios, and call coaching at scale.
Facilitate in-person and virtual skills workshops, role-plays, and practice sessions for representatives at different tenure levels.
Use conversation intelligence tools to conduct call reviews and coaching, highlight effective calls, and turn real conversations into practice.
Help create coaching guides and scorecards so front-line managers can reinforce skills between training sessions.
Facilitate onboarding sessions as needed in partnership with the onboarding team.
Manage program calendars, cohorts, logistics, communications, and enrollment across go-to-market teams.
Coordinate scheduling and program tailoring across business units while keeping requests organized and the core program on track.
Share ownership, content, and standards with other Sales Training Managers to deliver a consistent experience.
Collaborate with Revenue Enablement Managers, Product Marketing, Revenue Operations, Product, and the onboarding team.
Use early observations of skill gaps to inform and develop the everboarding program.
Help track program participation, certification rates, competency scores, call-review behavior changes, and business outcomes using measures established with the team and Director.
Combine certification and competency data, call reviews, and Salesforce performance data to assess whether skills are applied in real calls and affect results.
Prepare program updates for the Director of Revenue Enablement and share findings to inform what to scale, fix, or stop.
Help representatives get value from learning and practice tools and work with the tools and systems team to support adoption of new tools.
Build relationships with representatives, front-line managers, and leaders across business units; engage high performers and managers as champions and subject-matter experts; and maintain feedback loops.
Keep the program focused on work that affects revenue and flag requests that may pull it off course.