Winter Park

Southern Glazer’s Wine and Spirits, LLC•Winter Park, CO

2d•$54,000 - $69,000

About The Position

The Sales Team Leader oversees a group of Account Managers and combines frontline field execution with team leadership. The role ensures sales performance, distribution expansion, product freshness, and retail execution meet company standards. It includes coaching and developing team members, executing territory goals, maintaining retail relationships, monitoring performance, and coordinating with district and sales leadership and other field teams. The position covers Winter Park, Blackhawk/Central City, Summit County, and Park County, with the majority of time spent in the field alongside account managers and retail partners.

Requirements

High school diploma or GED.
At least 2 years of experience in beverage sales, field execution, or merchandising.
Strong understanding of retail execution standards, product rotation, and beverage market dynamics.
Effective communication, interpersonal, and coaching skills.
Strong organizational skills and ability to manage multiple priorities and adapt to changing business needs.
Must be at least 21 years old and have a valid driver’s license and insurable driving record.
Ability to spend the majority of working time in the field with account managers and retail partners.

Nice To Haves

Bachelor’s degree.
Prior experience leading or mentoring a team.
Natural leadership ability and a passion for developing others and holding a team to high standards.
Execution-focused approach with strong attention to detail in stores and in data analysis.
Results-driven, energetic approach and commitment to growing people and the product portfolio.

Responsibilities

Lead, coach, and motivate Account Managers to achieve distribution, display, and sales goals.
Provide field training and ongoing performance feedback, reinforcing company expectations, execution standards, and sales techniques.
Monitor individual performance through KPIs and adjust workloads, territories, or strategies to improve productivity and execution.
Be accountable for team execution and route effectiveness.
Foster a team culture of accountability, collaboration, and continuous improvement.
Help grow market share through targeted selling, expanded distribution, and retail execution.
Ensure execution of promotional calendars, new product launches, and in-market programming.
Drive optimal shelf presence, cooler placement, and displays across key accounts.
Partner with District and Sales Leadership to develop quarterly business plans and promotional execution strategies.
Enforce product rotation standards and regularly review store-level inventory activity.
Ensure team members audit stock levels, pull aging inventory, and avoid out-of-stocks and overstocks.
Identify stagnant SKUs and carry out appropriate clearance or repositioning strategies with support from the broader sales team.
Help team members strengthen retail relationships and serve as an escalation point for challenges in key accounts.
Conduct ride-alongs and market visits to evaluate execution and provide in-field coaching.
Engage directly with accounts to reinforce company presence and drive key initiatives.
Analyze sales data, territory performance, and execution gaps to identify opportunities and develop corrective action plans.
Collaborate with delivery, merchandising, and sales leadership to ensure seamless field execution.
Attend leadership meetings to align on goals, share insights, and contribute to improving sales processes.