Sales Support & Trade Show Coordinator

First Tactical•Modesto, CA

4d•$23 - $26•Onsite

About The Position

First Tactical is seeking a detail-oriented and proactive Sales Support & Trade Show Coordinator to support our growing Sales and Operations teams. This role plays a critical part in maintaining data integrity in our CRM system (Zoho), tracking sales opportunities, managing tradeshow logistics, and handling day-to-day administrative tasks.

Requirements

2-4 years of experience in sales operations, sales support, administration, or a similar role.
High school diploma or equivalent required.
Proficiency with CRM platforms and Microsoft Office
Strong organizational, multitasking, and communication skills.
Proven ability to handle confidential information with discretion.
Detail-oriented with a proactive, problem-solving mindset.
Comfortable working both independently and in a team environment.
Must be a U.S. citizen or national, lawfully admitted for permanent residence into the U.S. (i.e. current green card holder), or lawfully admitted as a refugee or granted asylum under 8 U.S.C. § 1157-1158.

Nice To Haves

Associate or bachelor’s degree in business, Communications, or related field preferred.

Responsibilities

Maintain the integrity and accuracy of the CRM system by ensuring customer records, contacts, opportunities, activities, and pipeline data are complete, current, and actionable.
Partner with the sales team to ensure opportunities are updated regularly and accurately reflect the current stage of the sales process.
Proactively follow up with end users, dealers, and internal sales team members to obtain updates and verify opportunity status.
Monitor sales opportunities from inception through completion, ensuring appropriate documentation, next steps, and follow-up activities are recorded in the CRM.
Track opportunity budgets, program spending, and key sales metrics to support accurate reporting, forecasting, and business planning.
Lead the planning and coordination of domestic trade shows and conferences, from start to finish.
Coordinate booth reservations, registration, travel arrangements, shipping logistics, vendor communication, event timelines, and post-event follow-up.
Prepare and distribute event materials including booth graphics, promotional literature, product samples, giveaways, apparel, signage, and marketing collateral.
Partner with Sales, Marketing, Product Development, and Operations to ensure all event materials are accurate, complete, and delivered on schedule.
Develop and maintain standardized trade show checklists, timelines, and operating procedures to ensure consistent event execution.
Track trade show budgets, invoices, shipping costs, and event expenses.
Coordinate installation and dismantle schedules while ensuring booth assets are properly accounted for before and after each event.
Perform administrative duties such as scheduling, document preparation, internal communication, and general operations support.
Maintain a high level of confidentiality when handling sensitive sales and business information.
Ensure work is completed with a high degree of accuracy and attention to detail.
Anticipate team and upcoming event needs, follow up on outstanding items, and take initiative to identify and resolve issues before they escalate.
Provide additional support as needed by the Sales Operations Manager or broader team.