Sales Strategy Analyst

Tata Consumer ProductsWoodcliff Lake, NJ
Hybrid

About The Position

At Tata Consumer Products Ltd, we stand #Forbetter – Planet, Sourcing, Nutrition, Communities. And #ForBetter Opportunities …. This job opportunity closely aligns with four of our key strategic pillars: Strengthening & Accelerating our Core Business, Creating a Future-Ready Organization, and Exploring New Opportunities. In order to accelerate growth with existing and new categories in highly competitive retailers, this role is a critical enabler of providing best in class category leadership insights and selling stories to support the sales team in unlocking new distribution/growth strategies in existing and new categories. This role is directly responsible for driving insights & analytics across key retailers, our brands, and our competition. This role will help to develop the strategy and prioritization for our sales planning through fact-based analysis.

Requirements

  • Bachelor’s degree Required.
  • Experience with CPG syndicated POS data and insights inclusive of Nielsen or customer specific data (Luminate, IRI, 8451, etc).
  • Analytical skills and computer software proficiency (e.g., Excel, Access, PowerPoint, SharePoint, etc.).
  • Financial and Trade management understanding - pricing/promo strategies in dynamic categories.
  • Strong business agility and attention to detail.

Nice To Haves

  • Analytical and problem-solving abilities, with a focus on delivering actionable insights and innovative solutions.
  • Excellent communication skills—able to translate complex data into clear business recommendations.
  • Detail-oriented with strong problem-solving abilities.
  • Commercially astute with strong follow-up, organizational, communication and presentation skills.

Responsibilities

  • Collect, analyze, and synthesize sales, customer, and market data to identify trends, opportunities, and risks.
  • Support the development of optimal product assortment for customers / channels by analyzing sales performance, category trends, and customer dynamics.
  • Evaluate the effectiveness of promotional campaigns using pre/post analysis, ROI assessment, and shopper behavior data; recommend strategies for future promotions.
  • Monitor competitor activities (pricing, assortment, promotions) through internal and external data sources; deliver actionable insights to enhance our competitive advantage.
  • Build and maintain dashboards or reports that provide real-time visibility into key metrics for the sales strategy team.
  • Partner with Sales, Marketing, and Finance teams to align insights and support strategic initiatives including the 4P playbook and annual planning.
  • Utilize in-market data, trends, and insights, identify opportunities and deliver solutions that drive profitable category growth shared with key internal stakeholders.
  • Identify, Develop and Deploy 4P Playbook for Tea and Supplements categories to the sales teams across all Tata Brands.

Benefits

  • retirement plan
  • private health coverage
  • access to Employee Assistance Programs (EAP)
  • leave entitlements
  • special TCP discounts
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