Sales Strategy Analyst

Tata Consumer Products - USAWoodcliff Lake, NJ
Hybrid

About The Position

At Tata Consumer Products Ltd, we stand #Forbetter – Planet, Sourcing, Nutrition, Communities. And #ForBetter Opportunities …. Here’s an exciting one! How does this Job align to our Strategy? At the core of Tata Consumer Products' business approach lie six strategic pillars that serve as the foundation for its growth and success: Strengthening & Accelerating our Core Business, Driving Digital and Innovation, Unlocking Synergies, Creating a Future-Ready Organization, Exploring New Opportunities and Embedding Sustainability. This job opportunity closely aligns with four of these key strategic pillars, which is driving Strengthening & Accelerating our Core Business, Creating a Future- Ready Organization and Exploring New Opportunities.. In order to accelerate growth with existing and new categories in highly competitive retailers, this role is a critical enabler of providing best in class category leadership insights and selling stories to support sales team in unlocking new distribution/growth strategies in existing and new categories. This role is directly responsible for driving insights & analytics across key retailer, our brands, and our competition. This role will help to develop the strategy and prioritization for our sales planning through fact based analysis.

Requirements

  • Bachelor’s degree Required.
  • Location: commutable distance to Woodcliff Lake, NJ (2 days in office / week)
  • Experience with CPG syndicated POS data and insights inclusive of Nielsen or customer specific data ( Luminate, IRI, 8451, etc).
  • Analytical skills and computer software proficiency (e.g., Excel, Access, PowerPoint, SharePoint, etc.).
  • Financial and Trade management understanding - pricing/promo strategies in dynamic categories
  • Strong business agility and attention to detail

Nice To Haves

  • Analytical and problem-solving abilities, with a focus on delivering actionable insights and innovative solutions.
  • Excellent communication skills—able to translate complex data into clear business recommendations
  • Detail-oriented with strong problem-solving abilities
  • Commercially astute with strong follow-up, organizational, communication and presentation skills

Responsibilities

  • Collect, analyze, and synthesize sales, customer, and market data to identify trends, opportunities, and risks.
  • Support the development of optimal product assortment for customers / channels by analyzing sales performance, category trends, and customer dynamics.
  • Evaluate the effectiveness of promotional campaigns using pre/post analysis, ROI assessment, and shopper behavior data; recommend strategies for future promotions.
  • Monitor competitor activities (pricing, assortment, promotions) through internal and external data sources; deliver actionable insights to enhance our competitive advantage.
  • Build and maintain dashboards or reports that provide real-time visibility into key metrics for the sales strategy team.
  • Partner with Sales, Marketing, and Finance teams to align insights and support strategic initiative including the 4P playbook and annual planning.
  • Utilize in market data, trends, and insights, identify opportunities and deliver solutions that drive profitable category growth- shared with key internal stakeholders.
  • Identify, Develop and Deploy 4P Playbook for Tea and Supplements categories to the sales teams across all Tata Brands.

Benefits

  • retirement plan
  • private health coverage
  • access to Employee Assistance Programs (EAP)
  • leave entitlements
  • special TCP discounts
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