Sales Rep - Small Format

Columbia Distributing•Kennewick, WA
•Onsite

About The Position

Small Format Sales Representatives advance and secure beverage sales in the market. They secure new business accounts and facilitate the needs of existing sales accounts through territory planning, selling, merchandising, and communicating the achievement of company and supplier objectives. The role manages assigned accounts and inventory expenses, supports product rotation and merchandising, maintains industry knowledge, and executes sales and distribution objectives. It operates primarily indoors in customer accounts, with occasional outdoor work, and involves local travel. Days and hours vary and may include weekends.

Requirements

  • High school diploma or GED.
  • Sales Fundamental training, including Certified Sales Professional (CSP) training and certification, required upon hiring.
  • Cicerone Level One required within one year of start date.
  • At least two years of previous sales experience in the beverage industry.
  • Valid driver's license and auto insurance.
  • General knowledge of industry products.
  • Proficiency with Microsoft Office suite.
  • Excellent oral and written communication skills.
  • Effective organizational and time-management skills.
  • Ability to develop strong relationships with internal and external customers.
  • Ability to lift, carry, push, and pull up to 165 lbs.
  • Proficiency using industry tools including a hand truck, six-wheeler, manual pallet jack, and box cutter.
  • Ability to drive.

Nice To Haves

  • Bachelor's degree.
  • Previous grocery or retail experience.

Responsibilities

  • Manage inventory expenses in accordance with company policy.
  • Interact respectfully and maintain dialogue with inter-company departments, suppliers, and customers.
  • Support the rotating and merchandising of product.
  • Complete required training to improve performance and effectiveness.
  • Maintain industry knowledge, including beer, non-alcoholic beverages, food journals, trends, and market share.
  • Create opportunities and develop programs appropriate to the customer base.
  • Submit required reporting, preplans, trackers, surveys, market surveys (MVPs), expense reports, and mileage logs by their due dates.
  • Effectively sell the Columbia Distributing portfolio in all assigned accounts.
  • Maintain visibility in assigned accounts at or above the level of competition.
  • Increase net core brand distribution over baseline throughout the year.
  • Meet minimum MVP standards in 80% of accounts surveyed and exceed MVP standards in 20% of accounts surveyed.
  • Accomplish sales and distribution goals by executing monthly, quarterly, and annual business objectives and company initiatives.

Benefits

  • Employees and their families are eligible for medical, dental, vision, and basic life insurance.
  • Employees may enroll in the company's 401k plan.
  • Employees are eligible for 80 hours of vacation every year.
  • Employees receive 7–8 days of paid holidays throughout the calendar year, depending on location.
  • The hired applicant may be eligible for incentives, bonuses, or annual bonuses.
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