SALES & MARKETING MANAGER

TPIS•Guaynabo, PR

8h•Hybrid

About The Position

The SFS & Non-Fuel Manager is responsible for leading and expanding all non-fuel business operations across the company’s retail network in Puerto Rico and the U.S. Virgin Islands. This role oversees the performance, development, and execution of convenience retail, automotive services, alternative revenue streams, and other value-added offerings, ensuring operational excellence, profitability, and compliance with company standards.

Requirements

Bachelor’s Degree required.
Fully bilingual in English and Spanish (written and verbal).
Minimum of five (5) years of experience in sales, marketing, retail operations, consumer goods, convenience retail, or related industries.
Strong leadership and team management capabilities.
Experience in product management, program implementation, vendor management, and business development.
Knowledge of category management principles and retail merchandising strategies.
Excellent analytical, planning, and problem-solving skills.
Strong negotiation and relationship management abilities.
Ability to manage multiple priorities in a fast-paced, deadline-driven environment.
Strategic mindset with a strong business and commercial orientation.
Proven ability to influence stakeholders and drive organizational change.
Excellent communication and presentation skills.
Demonstrated ability to develop talent and build high-performing teams.
Results-driven with strong decision-making capabilities.

Nice To Haves

Business Administration, Marketing, Management, or a related field preferred.
Experience within the fuel retail, convenience store, or service station sector is highly desirable.

Responsibilities

Promote and uphold compliance with company policies, ethical standards, and operational guidelines.
Lead the planning, execution, and performance of all non-fuel business segments, including convenience stores, car wash operations, quick lube services, strategic partnerships, and other ancillary retail offerings.
Directly supervise team members responsible for convenience retail operations, automotive services, alternative energy initiatives, and technical support functions.
Develop and implement programs designed to strengthen non-fuel business performance, ensuring successful deployment, adoption, and execution across the retail network.
Oversee departmental marketing initiatives, including planning, budgeting, implementation, monitoring, and performance measurement.
Identify and evaluate opportunities for new business concepts and revenue streams, managing projects from feasibility assessment through implementation while coordinating with Sales, Finance, Legal, and Technical teams.
Establish, maintain, and update operational standards, procedures, policies, and tools related to non-fuel activities, ensuring compliance with regulatory requirements and company expectations.
Design and facilitate training programs for dealers, operators, and internal personnel on topics such as food service operations, HACCP compliance, category management, and customer experience.
Monitor and analyze sales, revenue, and profitability metrics for all non-fuel activities, preparing regular reports and recommendations for leadership review.
Develop strategies and action plans to improve operational performance, increase profitability, and optimize business processes.
Coordinate collection processes related to non-fuel business revenues and rental agreements in collaboration with Finance and Commercial teams.
Manage systems and technologies supporting front-office and back-office operations for non-fuel businesses.
Ensure compliance with contractual agreements, identifying operational gaps and implementing corrective actions when necessary.
Negotiate with vendors and service providers while maintaining strong commercial relationships and ensuring contractual compliance.
Conduct periodic market and competitive analysis, evaluating pricing, promotions, emerging concepts, and industry trends to identify growth opportunities.
Support site openings, remodels, rebranding projects, and post-launch evaluations to ensure successful implementation and operational readiness.
Maintain effective relationships with third-party operators and business partners to protect company interests and ensure alignment with performance expectations.
Coordinate the transfer, installation, and relocation of marketing and operational equipment throughout the retail network.
Facilitate effective communication across internal departments and external stakeholders to maximize business performance and capitalize on market opportunities.
Lead, mentor, and develop a high-performing team aligned with the organization’s commercial objectives.
Partner with key stakeholders to support product development, innovation initiatives, and operational execution.
Perform additional duties and special projects as assigned by management.
Serve on designated corporate committees and provide administrative or governance support as required.

Benefits

Competitive base salary and performance-based incentives.
Monthly car allowance.
Company fuel card.
Toll reimbursement program.
Comprehensive health and wellness benefits package, including medical, dental, and vision coverage.
Life and disability insurance programs.
Retirement savings plan.
Paid time off, holidays, and additional wellness benefits.
Professional development and training opportunities.
Career growth opportunities within a dynamic and expanding organization.
Collaborative and supportive work environment focused on innovation and operational excellence.