Sales & Marketing Manager

Custom Coating InnovationsBelleville, IL
Onsite

About The Position

The Sales & Marketing Manager is responsible for leading revenue growth, customer development, strategic marketing, and market expansion for a specialized dip molding manufacturer serving the utility and electrical infrastructure markets. This role combines business development, key account management, marketing leadership, channel development, and strategic planning in a hands-on environment typical of a company with annual revenue under $3 million.

Requirements

  • Bachelor’s degree in business, Marketing, Engineering, or related field preferred.
  • 4-5 + years of B2B industrial sales experience.
  • Experience selling into utility, electrical, industrial manufacturing, or related markets strongly preferred.
  • Strong written and verbal communication skills.
  • High proficiency in Microsoft Office, particularly Excel and PowerPoint.
  • Experience with CRM platforms, LinkedIn, and digital marketing tools.
  • Strong presentation and public speaking skills.
  • Ability to travel 20-40% as needed.
  • Demonstrated integrity, curiosity, active listening, and customer-focused problem solving.

Responsibilities

  • Develop and execute annual sales and marketing plans that support company growth objectives.
  • Manage existing utility, OEM, distributor, and industrial customer relationships.
  • Identify and secure new customers in electrical utility, telecommunications, renewable energy, infrastructure, and industrial markets.
  • Build and maintain a sales pipeline using CRM tools and disciplined prospecting activities.
  • Travel to customer locations, industry trade shows, conferences, and association meetings.
  • Develop pricing strategies, proposals, quotations, and contract negotiations.
  • Work closely with operations and engineering to ensure customer requirements are understood and delivered.
  • Lead all digital and traditional marketing efforts including website content, LinkedIn activity, email marketing, product literature, and trade show materials.
  • Monitor competitive activity, market trends, new products, and customer requirements.
  • Provide monthly sales forecasts, pipeline updates, and KPI reporting to company leadership.
  • Establish distributor, representative, and strategic partner relationships where appropriate.
  • Serve as the voice of the customer and identify opportunities for new products and market expansion.

Benefits

  • Competitive base salary plus performance-based incentive compensation.
  • Benefits to be determined.
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