Sales & Marketing Director at Trails of Orono

Lifespark Careers • Wayzata, MN

1d • Onsite

About The Position

Trails of Orono, a Lifespark Senior Living Community, is looking for a Sales and Marketing Director to join our team! Trails of Orono Senior Living, is located in Orono, MN. We are in a serene wooded setting just west of Minneapolis and next to the Luce Line Trail. We help seniors Age Magnificently in our apartment-style community providing Assisted Living and Memory Care services. Trails of Orono is an established community with a fun, caring, and passionate team. Join our team today!

Requirements

• Proficient knowledge of computer systems, including email use.

Nice To Haves

• Experience in sales and marketing, public relations, or advertising.
• Experience in healthcare is preferred.
• Ability to drive the success of multiple projects concurrently.
• Experience with using and developing multi-media campaigns.
• Exceptional telephone, communication skills and the desire to work closely with senior adults is essential.

Responsibilities

• Develop and execute facility strategic marketing plan.
• Identify short term and long-term goals based on market research analysis.
• Research and develop new sales opportunities by identifying customer requirements, competitor strategy and approach, and forecasting.
• Make recommendations to improve overall facility business development strategy.
• Maintain relations with the community and customers.
• Create opportunities for public speaking events in the community while executing the marketing plan.
• Plan and execute all aspects of the sales process through taking inquiries, providing tours, and closing.
• Direct the promotion of all marketing materials in the community and manage the finances associated with individual campaigns.
• Review and adhere to departmental budget.
• Communicate information by writing articles, creating newsletters, posting bulletins, and any other form of advertising (i.e. posters, announcements, etc.) for employees, residents, tenants, families, and prospects.
• Educate medical professionals from within the community and surrounding areas on new projects and services that will be offered.
• Provide information to facility leadership by collecting, analyzing, and summarizing data and trends.
• Manage marketing database and drive all necessary follow up contact.

Benefits

• Annual Reviews/Raises
• Shift differentials if applicable
• Paid Time Off – Vacation Time
• Mileage reimbursement
• Medical, Dental, Vision benefits for Full Time Hires
• Short-Term Disability & Long-Term Disability Insurance
• Life Insurances
• 401k + Company Match for full-time and part-time employees
• Referral bonuses
• Career path to other positions within our growing company!

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed