Sales & Marketing Coordinator

Premier Rental Purchase Corporate•Williamsburg, VA

About The Position

The Sales & Marketing Coordinator is responsible for driving weekly sales performance across all assigned stores through direct collaboration with sales leaders, marketing execution, CRM training, recruitment support, and performance accountability. This position directly impacts company revenue growth, sales consistency, and employee retention. Premier Rental-Purchase is a Rent-To-Own franchise that goes above and beyond to provide our customers with the services and benefits necessary to excel in today’s world. We offer a program with unique features focused on improving our customers’ lifestyles while adhering to their budget. Our team members make this possible and their respect for our customers is pivotal in developing great customer relationships. At the same time, Premier is focused on providing its franchisees and their team with the guidance and support services they need to increase unit-level revenues and profits and maintain high-level operational standards. At the foundation of Premier’s excellent performance are our core values: Respect, Listen, and Respond Compassion with Accountability Integrity Above All Together We Succeed As an organization, we strive to conduct our business activities with these core values at the heart of every decision and interaction. Premier Rental-Purchase continues to deliver an unparalleled experience for both the consumer and employees, setting a precedent that remains unmet by competitors in the rent-to-own industry.

Requirements

To increase and maintain weekly completed sales (deliveries) across all stores by driving accountability, supporting sales leaders, providing CRM and sales process training, monitoring performance data, and supporting recruitment and new hire retention.

Responsibilities

Track and monitor completed weekly sales (deliveries) for each store.
Ensure accurate reporting of weekly performance numbers.
Provide finalized sales totals at the Monday Team Meeting for bonus calculation.
Prepare and present a clear weekly performance summary outlining store performance, progress toward goals, action steps taken, and areas needing improvement.
Provide verified weekly sales numbers at the Monday Team Meeting.
Deliver structured updates on initiatives executed during the prior week.
Attend the Monday Manager Meeting and communicate marketing efforts and performance trends.
Maintain consistent contact throughout the week with each store’s Sales Leader.
Work collaboratively to meet the joint weekly sales goal.
Identify performance obstacles and assist in implementing corrective actions.
Reinforce accountability and momentum mid-week.
Train and coach Sales Leaders on proper CRM usage and lead follow-up procedures.
Support sales scripting, objection handling, and process consistency.
Ensure CRM data is accurate and actively used to drive results.
Identify training gaps and proactively address them.
Assist in implementation of marketing campaigns.
Monitor lead flow and sales conversion metrics.
Coordinate marketing communication with stores.
Provide feedback on campaign effectiveness.
Create, schedule, and deploy email and text message marketing campaigns in alignment with monthly national promotions.
Review and approve advertisements through the company’s automated ad approval platform.
Assist in the planning, building, and execution of monthly national marketing campaigns.
Support ongoing marketing initiatives, promotions, and special projects as needed.
Ensure all marketing communications are on-brand, accurate, and timely.