Sales & Marketing Coordinator
About The Position
Crystal Lodge is seeking a Sales & Marketing Coordinator to join their team in Whistler Village. This is a dynamic, hands-on role that involves creating daily photo and video content, supporting social media growth, assisting with marketing campaigns and newsletters, and actively participating in group sales. The position is ideal for an individual who thrives on a blend of creativity, organization, relationship-building, and revenue-focused sales activities. Reporting to the Director of Sales & Marketing, the coordinator will support the entire sales and marketing cycle for the hotel, bringing the Crystal Lodge brand to life through engaging digital content, polished marketing materials, strong partner communication, and proactive group sales support. This role requires regular content capture around the hotel, in Whistler Village, and at local events to support marketing channels.
Requirements
- Strong social media content creation skills, including photography, videography, editing, and posting.
- Confidence creating short-form video content for Instagram, TikTok, Facebook, and YouTube.
- Strong writing skills for captions, newsletters, blogs, website content, and client communication.
- Experience with email marketing, website updates, social media scheduling, and digital campaigns.
- An eye for brand standards, visual details, and polished guest-facing communication.
- Strong customer service and relationship-building skills.
- An interest in hotel sales, group business, tourism, and revenue growth.
- Excellent organization, time management, and follow-through.
- The ability to manage multiple deadlines while remaining calm and professional.
- A proactive, self-starting attitude and willingness to jump in where needed.
- The ability to work onsite in Whistler and capture hotel/resort content regularly.
Nice To Haves
- Instagram, Facebook, TikTok, YouTube, and social media scheduling tools.
- Photography, videography, and video editing tools.
- Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
- Canva or similar design platforms.
- Google Analytics and website content management systems.
- Email marketing platforms.
- Microsoft Outlook, Word, Excel, and PowerPoint.
Responsibilities
- Create daily photo and video content for Instagram, Facebook, TikTok, YouTube, and other hotel marketing channels.
- Capture, edit, organize, and post engaging short-form videos, reels, stories, and photography.
- Maintain and monitor the hotel’s social media channels.
- Plan and organize social media contests, campaigns, and promotions.
- Screen influencer, media, and partnership opportunities.
- Assist with website updates, blog content, SEO/AEO improvements, and digital content accuracy.
- Plan, create, and send email newsletters and promotional campaigns.
- Maintain the hotel’s image and video libraries.
- Support online advertising campaigns.
- Proactively support group sales activity, including prospecting, client follow-up, proposals, contracts, and relationship development.
- Assist with group inquiries, rooming lists, event details, BEOs, contract signing, and follow-up communication.
- Conduct and lead site tours of the hotel.
- Support the Reservations team with inbound inquiries.
- Build and maintain strong partnerships with clients, resort partners, media, and local organizations.
- Represent Crystal Lodge at industry events, trade shows, partner meetings, and local networking opportunities.
- Maintain promotional calendars, campaign timelines, and project deadlines.
- Prepare monthly marketing reports by collecting and summarizing campaign, website, social media, and sales data.
- Support the creation of sales proposals, marketing collateral, in-house materials, and promotional presentations.
- Communicate campaigns and promotional initiatives to internal departments.
- Help ensure brand standards are followed across guest-facing materials, email signatures, collateral, and digital content.
- Attend and contribute to revenue management meetings.
- Assist with festival, event, and sponsorship opportunities.
- Perform other related duties as assigned.
Benefits
- Extended health benefits
- Staff discount at the Beacon Pub & Eatery, Table Nineteen & Golf BC destinations
- Length of service awards
- Complimentary annual stay at the hotel
- Monthly birthday, anniversary and kudos celebrations
- Team member events year-round
- Discounts at the hotel for yourself, friends and family
- Participation in seasonal leisure benefits
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
