Sales & Marketing Assistant

Ritz-Craft Corporation ManagementMifflinburg, PA
Hybrid

About The Position

The Sales & Marketing Assistant is a highly visible, client-facing role that combines marketing, sales support, client communication, accounting assistance, and front desk operations. As the "face" of the location, this position ensures every interaction reflects a relationship-driven, family-owned builder focused on making homeownership simple and enjoyable. You will support prospective homeowners from initial inquiry through early sales stages, helping present custom home solutions, manage follow-ups, and build strong client relationships. The role also supports marketing efforts across digital and community channels while maintaining a professional, organized front office and assisting with basic accounting and administrative tasks.

Requirements

  • Valid driver's license, reliable transportation, and ability to travel independently to job sites, events, and meetings.
  • Strong computer proficiency, including CRM, marketing, and general business systems.
  • Strong communication, interpersonal, and presentation skills with the ability to engage clients and teams professionally in person and over the phone.
  • Understanding of residential construction, pre-construction workflows, and financing basics.
  • Availability for occasional evening and weekend meetings, events, or content capture.

Responsibilities

  • Assist the Manager with end-to-end client communication from lead through move-in, ensuring a consistent, high-quality customer experience.
  • Handle inbound sales inquiries, maintain CRM accuracy, schedule appointments, and support sales calendars and follow-ups.
  • Coordinate client tours and consultations, and support the New Home Consultant with estimates and client materials (PEPs, investment summaries).
  • Communicate proactively with clients to provide updates, resolve issues, and ensure a high level of customer experience throughout the process.
  • Support post-sale warranty communication and prepare monthly sales tracking and reports.
  • Lead brand and marketing efforts, including campaigns, content creation, digital marketing, and advertising across all platforms.
  • Plan and coordinate events such as home shows, model home events, and community marketing initiatives.
  • Serve as marketing and client experience liaison across sales, construction, and leadership teams.
  • Lead client design selections and meetings, ensuring all decisions align with budget, are properly documented, and serving as a mentor to the Administrator.
  • Work with the Manager to review contracts, pricing, and supporting documents for accuracy and completeness prior to presentation to clients for execution.
  • Oversee residential CAD plans (site, floor, foundation, elevations, utilities, etc.) with support from the modular manufacturer and ensure all documentation is permitting-ready.
  • Maintain a proactive working relationship with the modular manufacturer to streamline and expedite all sales, production, and service-related processes.
  • Support the client throughout the permitting process and assist the Production Manager through inspections, including submissions, tracking, and issue resolution to prevent delays.
  • Utilize Buildertrend and Wix to track, document, and manage client communications, project updates, and construction progress, ensuring accurate, real-time information is maintained throughout the project lifecycle.
  • Develop and maintain lender relationships with banks and financing partners to enhance the customer experience and support financing solutions throughout the sales process.
  • Maintain showroom, model homes, and office branding and presentation standards.
  • Support accounting and administrative functions including contracts, invoices, job budgets, and documentation management.
  • Track compliance items such as insurance, licenses, vehicle records, and related documentation.
  • Assist with general office operations including phones, mail, front desk coverage, and office organization.
  • Serve as the front desk and primary office contact by greeting visitors, answering calls, managing inquiries, and maintaining a professional reception area.
  • Maintain daily office and model home operations, including supplies, mail, phones, equipment, coffee bar, and opening/closing duties.
  • Communicate with clients to provide updates, answer questions, and support a positive, transparent pre-construction experience.
  • Support sales and marketing by maintaining CRM accuracy, updating tasks, and assisting with promotions, campaigns, and event materials.
  • Assist with planning and execution of events, home shows, and community marketing initiatives.
  • Execute marketing tasks including brand consistency, website updates, and support of campaigns and partnerships.
  • Provide administrative support including scheduling, meetings, client visits, documentation, and internal coordination.
  • Prepare client welcome materials and support the post-sale handoff experience.
  • Guide clients through educational final walkthroughs to ensure understanding and satisfaction.
  • Support compliance tracking, documentation, and company standards as directed by leadership.
  • Contribute to ongoing process improvement and professional development across marketing, office operations, and client experience functions.

Benefits

  • Affordable Health, Dental, Vision Insurance
  • Life Insurance
  • 401(k) with 4% company match
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