Sales Manager

Blue Margin•Fort Collins, CO

21d•$200,000 - $200,000•Hybrid

About The Position

Blue Margin is a data analytics firm that helps mid-market companies make smarter, faster decisions through better data and AI. We work with private equity-backed and growth-oriented companies to deliver clear, actionable insights. The Sales Manager is responsible for leading the sales organization to achieve and exceed company revenue targets. This includes setting and executing the sales strategy, go-to-market approach, and team development to drive consistent growth. The Sales Manager will oversee the entire sales function, ensuring that the right people, processes, and tools are in place to scale the business effectively. While not an individual contributor, this leader is deeply involved in driving deals to closure, supporting the sales team in strategic opportunities, and ensuring execution at all levels. Additionally, this role will oversee one marketing team member, ensuring alignment between marketing and sales to generate demand and pipeline. The Sales Manager is a key member of the senior leadership team, playing a critical role in shaping the company's growth strategy and expanding the sales organization as the company scales.

Requirements

10+ years in B2B sales, including at least 3+ years in a leadership role managing sales teams.
Proven success in building and scaling a sales organization in a high-growth environment.
Strong background in managing pipeline, forecasting, and data-driven sales decision-making.
Demonstrated ability to drive complex deals to closure while coaching and supporting a high-performing team.
Deep understanding of solution selling, consultative sales approaches, and enterprise/B2B sales cycles.
Experience with CRM systems (HubSpot preferred) and leveraging sales automation tools.
Track record of consistently achieving and exceeding revenue targets.
Ability to align sales and marketing functions to maximize lead generation and pipeline conversion.
Experience working with marketing teams to refine messaging, demand generation strategies, and sales enablement content.
Strong leadership and coaching skills with the ability to hire, develop, and scale a sales team.
Ability to create a culture of accountability, high performance, and continuous improvement.
Ability to define and execute a scalable sales strategy.
Strong interpersonal and deal-closing skills.
Works effectively with internal and external stakeholders.
Experience in refining and implementing best-in-class sales processes.

Nice To Haves

Preferred experience in data analytics, B2B technology, SaaS (as long as there is a professional services component within the SaaS experience).

Responsibilities

Own company revenue goals by driving team performance, refining sales processes, and ensuring consistent execution.
Recruit, develop, and retain a high-performing sales team, ensuring the right people are in place to support company growth.
Actively support the team in advancing and closing high-value deals by providing strategic guidance, coaching, and direct customer engagement when necessary.
Develop and refine the go-to-market (GTM) strategy, sales playbook, and key sales processes to improve efficiency and effectiveness.
Set and communicate sales goals (weekly, monthly, quarterly, annually) and provide ongoing coaching to ensure team success.
Oversee pipeline management, sales forecasting, and reporting to ensure transparency and accountability.
Supervise one marketing team member to ensure strong collaboration between sales and marketing efforts, including lead generation, content strategy, and brand positioning.
Continuously analyze industry trends, competitor movements, and customer feedback to refine sales strategies.
Implement structured onboarding and ongoing training programs to enhance team performance.
Work closely with senior leadership, technical teams, and operations to align sales efforts with company objectives.
Coordinate participation in key industry events, webinars, and business development initiatives.