Sales Manager - SDR Team

MentimeterToronto, ON
CA$110,000 - CA$158,000Hybrid

About The Position

Mentimeter is an engagement tool that transforms presentations into conversations through real-time interactivity and clear visualizations. The company aims to help people participate, engage, and become more productive, turning passive meetings, classrooms, and trainings into valuable and memorable moments. Mentimeter believes in achieving the best results through collaboration and a curious, collaborative leadership mindset. This role is an opportunity to be a significant part of the ambition to help over 1 billion people listen, learn, and work better together. The North American journey for Mentimeter is in its early stages, and this role offers a chance to shape the future of Sales Development in the region. It is a foundational, hands-on leadership role where leadership is defined as being a player-coach, a role model, and a teammate. This position is ideal for someone who wants to lead from the front, build trust through action, and help others succeed, with the chance to shape a function from the ground up and grow with the business.

Requirements

  • Minimum 2 years of experience in a sales leadership role.
  • Minimum 2 years of experience in a B2B SaaS sales role (SDR, AE, or similar roles).
  • Strong interest in people leadership, coaching, and team development.
  • Proven ability to hit or exceed targets and work in a structured, data-driven way.
  • Comfort working with CRM and sales tools (Salesforce, Salesloft, Zoom Info…)
  • Exposure to outbound prospecting, sequencing, and sales playbooks.
  • Familiarity with AI or automation tools in sales.
  • Ability to work with data in a structured way for decision-making and scaling actions for effective results.
  • Strong communication skills and the ability to inspire trust and motivation.
  • A collaborative mindset, enjoyment in building things with others.
  • Ability to lead in a non-commission, team-based sales environment, and knowledge of how to drive performance through trust, coaching, and collective ownership.

Nice To Haves

  • Experience in high-growth or scale-up environments.
  • Experience working in the North American market.

Responsibilities

  • Lead and grow the SDR team, starting with a small, high-potential team and scaling over time.
  • Balance hands-on coaching with building systems, playbooks, and culture for long-term success.
  • Recruit, onboard, and coach a high-performing team of SDRs.
  • Run regular 1:1s, call reviews, role plays, and skill-building sessions.
  • Own commercial cadence, including pipeline reviews, forecasting, and participation in regional and global commercial forums.
  • Own the team’s quota attainment: Opportunities and pipeline generation in the NAMER market.
  • Set clear goals (daily, weekly, monthly) and energize the team to exceed them.
  • Establish clear KPIs, dashboards, and forecasting for visibility and decision-making.
  • Create clear personal and professional development paths for SDRs.
  • Foster a culture of trust, learning, accountability, and collaboration.
  • Ensure high-quality opportunity qualification and smooth handovers to AEs.
  • Partner with the Toronto Leadership Team on tactical decisions regarding market focus, segments, and priorities.
  • Design and continuously improve SDR playbooks, sequences, and outreach strategies.
  • Champion the use of sales tools, automation, and AI to improve productivity.
  • Collaborate with AEs and Account Managers to ensure tight alignment and effective account penetration.
  • Share market feedback with Marketing, Product, and Leadership to influence strategy.
  • Collaborate closely with global SDR leaders and Sales Leadership, actively sharing learnings, best practices, and experiments.

Benefits

  • Competitive compensation and benefits package.
  • Pension contributions.
  • Access to a leadership program (including external personal coach).
  • Relevant education for continuous professional development.
  • Growth opportunities in a growing company.
  • Supportive colleagues.
  • Diverse and inclusive work environment.
  • Strong enablement from Marketing, Product, and Sales Ops Teams.
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