Sales Enthusiast

Lodgco Hospitality•Grand Rapids, MI

4d•Onsite

About The Position

At Lodgco, we believe that hospitality success is driven by unwavering dedication, a vibrant workplace culture, and impactful narratives. We believe in investing in our team’s development to deliver a superior customer experience and achieve success together. For three decades, Lodgco Hospitality has set the standard for hospitality success. We are committed to revenue growth and maximizing the value of the assets we manage while fostering a supportive environment for our employees. Join us in elevating hotel operations and maximizing profitability. Join our team today! The Canopy by Hilton, located in the heart of vibrant Downtown Grand Rapids, is currently seeking a talented and energetic Sales Enthusiast (Manager) to assist with the overall sales strategy for our unique full-service hotel. With 155 rooms, two exceptional restaurants, and four sophisticated meeting spaces, this modern boutique hotel provides a variety of exclusive amenities for our guests. If you are passionate about hospitality and eager to craft remarkable experiences in a competitive sales environment, we look forward to receiving your application!

Requirements

1-2 years of sales experience, preferably in hospitality
Valid driver’s license and safe driving record
Satisfactory criminal background screening required
Professional references

Nice To Haves

Hospitality or business degree is a plus

Responsibilities

Develop and execute marketing and sales strategies for each hotel/deployed segment (Marketing Plan, Quarterly action plans)
Execute key brand initiatives
Ensure brand website has correct and relevant information
Demonstrate guest service by responding to guests’ needs promptly and with enthusiasm
Knowledge of all corporate and group business in the market and where that business stays
Solicit new business from key demand generators by deployed segment
Identify and maintain communications with the hotel’s key accounts and re-solicit repeat business
Develop relationships within community to strengthen and expand customer base
Attend local networking, trade show, and CVB events
Market the hotel through local advertising, blitzes, direct mail, etc.
Read and understand sales budgets while meeting and/or exceeding budgeted revenue
Participate in weekly revenue meetings
Complete Displacement Analysis as needed
Complete weekly and monthly sales reports
Review daily reports for new opportunities and analyze for revenue opportunities
Analyze competition’s strengths and weaknesses for each market segment
Meet or exceed weekly/month activity goals (site tours, sales calls, tele-prospecting and cold calls)
Maintain account files in sales CRM with all activities tracked for each account
Create customer correspondence as required – sales agreements, proposals, bi-annual account reviews and thank you letters
Confirm all groups and meeting details prior to arrival
Communicate with hotel team for execution of group’s needs (BEO’s and group resumes)
Greet meeting/event contacts for each meeting and confirm clients’ expectations. (GM/AGM to assist)
Maintain a tracking system for all meetings and groups. All groups are to be loaded in the sales CRM
Build and maintain group blocks
Execute in house referrals and solicitation programs
Hold front desk accountable for accurate account tracking in reservation system
Complete and distribute group resumes to the operations staff prior to the posting of the weekly schedules to ensure proper staffing levels