Sales Enablement Specialist

Mountain America Credit UnionSandy, UT
Hybrid

About The Position

The Senior Sales Enablement Specialist supports the execution of Member Service sales behaviors, sales incentive priorities, and playbook adoption by translating Sales Operations strategies into field-ready tools, communications, reporting insights, and behavior-based action plans. Reporting to the Manager of Sales Incentives, this role partners with Sales Operations, Marketing and Communication, Talent & Member Development, Member Service leadership, and other business partners to improve sales behavior adoption, campaign execution, member experience outcomes, and frontline performance. The role ensures sales plays, incentive priorities, coaching resources, and performance insights are aligned and consistently reinforced across branch and service center teams.

Requirements

  • Typically requires minimum of 5 years in sales enablement, training, or sales operations, preferably in financial services or member-focused environment.
  • Bachelor's degree in Business, Marketing, or related field or equivalent experience required.
  • Possesses thorough knowledge and application of methods or procedures in sales enablement, sales process, and communication.
  • Knowledge of sales enablement and a strong ability to align sales training and sales processes is essential.
  • Problem solving skills
  • Verbal/written communication skills
  • Leadership and Organization Development
  • Collaborates with peers to deliver results and build organizational capacity
  • Ability to work independently and as part of a team
  • Strong contribution to team effectiveness
  • Develops multifunctional base level skills
  • Excellent collaboration, communication, and project management skills.
  • Proven ability to develop structured content and sales programs that drive behavior change.
  • Excellent collaboration, communication, and project management skills.
  • Detail oriented with strong organizational skills a must.
  • Experience with CRM systems, sales enablement platforms, and performance dashboards.
  • Proficiency in using sales enablement tools and resources.
  • Familiarity with sales enablement methodology and customer/member profiles.

Responsibilities

  • Support development and execution of Member Service sales plays, behavior standards, and coaching resources.
  • Translate Sales Operations priorities into clear frontline actions, tools, and execution guides.
  • Monitor adoption and effectiveness of sales plays and recommend improvements to support performance outcomes.
  • Partner with Talent & Member Development to support sales skill development and behavior reinforcement.
  • Develop coaching tools, job aids, and leader resources that improve frontline execution.
  • Identify skill and knowledge gaps using performance data, incentive results, and member feedback.
  • Translate incentive priorities into actionable sales behaviors and frontline expectations.
  • Support leaders with tools and insights that improve sales effectiveness and member outcomes.
  • Analyze performance trends and recommend actions to improve adoption, engagement, and results.
  • Partner with Sales Operations and Marketing to support campaign execution and member growth initiatives.
  • Ensure sales plays, campaign messaging, incentive priorities, and frontline expectations are aligned.
  • Support ethical sales practices, explicit consent standards, and process documentation requirements.
  • Develop communications and resources that support adoption of sales initiatives and incentive priorities.
  • Coordinate readiness activities for new sales plays, campaigns, and program launches.
  • Gather field feedback and identify opportunities to improve adoption, effectiveness, and user experience.
  • Support coaching frameworks that reinforce sales behaviors, member-centric practices, and performance expectations.
  • Provide reporting and insights that help leaders identify coaching opportunities and performance gaps.
  • Facilitate feedback loops between frontline leaders, Sales Incentives, and Sales Operations teams.
  • Develop reporting that measures adoption, effectiveness, and impact of sales enablement initiatives.
  • Monitor trends related to sales plays, campaigns, incentives, coaching activities, and member outcomes.
  • Identify performance gaps and provide actionable recommendations that support business objectives.
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