Sales Director/ SOM

Mobilelink USA LLC•Sugar Land, TX
•$100,000 - $130,000

About The Position

This role is responsible for driving overall sales performance and operational excellence across the market by partnering closely with Sales Directors and District Managers. It focuses on identifying growth opportunities, addressing performance gaps, and ensuring consistent achievement of sales targets and key performance indicators (KPIs). The position partners with Sales Directors to identify focus areas, address underperformance, and improve daily and weekly sales outcomes. It monitors and optimizes sales metrics, develops District Managers, facilitates daily strategy calls, and maintains alignment through documentation and follow-ups. The role analyzes sales trends, prepares reports, and delivers actionable recommendations to leadership; supports frontline talent development; manages local marketing execution; contributes to weekly executive calls; and resolves operational escalations in coordination with other departments. Employees may occasionally be required to participate in outside sales events, community engagements, or promotional activities for Cricket Wireless. Participation is a condition of employment, and employees will receive reasonable notice of scheduled events. Duties may include engaging with customers, representing Cricket Wireless products and services, distributing marketing materials, and assisting with event setup or breakdown.

Requirements

  • At least 3 years in wireless retail and/or multi-unit leadership roles.
  • Demonstrated ability to implement and manage sales processes that deliver results.
  • Strong analytical mindset and business acumen.

Responsibilities

  • Partner with Sales Directors to identify focus areas, address underperformance, and drive growth across daily and weekly sales outcomes.
  • Monitor and optimize sales metrics, including activations, upgrades, accessories, device protection, plan mix, AutoPay, multi-line take rate, labor usage, and MyCricket app adoption.
  • Lead District Manager development, facilitate daily strategy calls, and maintain alignment through consistent documentation and strategic follow-ups.
  • Analyze sales trends, prepare and distribute daily reports, and deliver actionable recommendations to leadership.
  • Collaborate with Training and Field Leadership to elevate store performance and remove revenue blockers.
  • Manage local marketing execution, including social media validation and event tracking through the Events Management Portal. Salaried managers are expected to track two monthly events, and hourly/senior managers one.
  • Contribute to weekly executive calls with preparation covering performance tracking, employee trends, and compliance, and provide detailed recap documentation.
  • Resolve operational escalations quickly and coordinate across departments to ensure seamless execution of company initiatives.
  • Participate occasionally in outside sales events, community engagements, or promotional activities, including customer engagement, product and service representation, marketing-material distribution, and event setup or breakdown.
  • Maximize the impact of support and training resources to drive sales team productivity.
  • Consistently achieve strategic goals set by executive leadership.
  • Ensure all stores within the market meet or exceed sales goals and KPI benchmarks.
  • Manage staffing levels within budgeted hours while maintaining payroll efficiency and compliance.
  • Build leadership bench strength and support talent pipeline development.
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