Sales Director Key Account

HAAG-STREIT USA, INC.•Mason, OH

3h•Hybrid

About The Position

For over 160 years, Haag-Streit has been a trusted global leader in precision medical technology, serving ophthalmologists, optometrists, and opticians with industry-leading equipment. Our legacy of innovation and engineering excellence drives the development of advanced solutions—from slit lamps and surgical microscopes to digital imaging systems and procedure chairs—setting the standard for quality, reliability, and performance. Haag-Streit USA, headquartered in Mason, Ohio, serves as the U.S. hub for manufacturing, distribution, sales, engineering, and service for both Haag-Streit and Reliance Medical product lines. Our team is united by a strong sense of purpose: delivering technologies that directly impact patient outcomes while supporting clinicians worldwide. We are seeking a driven and strategic Sales Director – Key Accounts to lead growth within our most important customer relationships. This role is ideal for a high-performing sales leader who thrives on building executive-level partnerships, navigating complex organizations, and delivering measurable business results. As a key member of our commercial team, you will play a critical role in expanding our market presence and shaping long-term success for both our customers and our organization. Position Summary The Sales Director – Key Accounts is responsible for driving profitable sales growth across assigned strategic accounts within the Haag-Streit USA portfolio. This role develops and executes high-impact account strategies, mobilizes cross-functional teams, and builds strong executive-level relationships to expand market share, accelerate growth, and outperform competitors.

Requirements

Bachelor’s degree in Marketing, Sales, Business, or related field.
Minimum 5+ years of sales experience in a comparable industry with increasing responsibility.
Proven track record of consistently exceeding sales targets.
Strong knowledge of the U.S. ophthalmic market and purchasing dynamics.
Exceptional consultative selling and executive-level communication skills.
Demonstrated success influencing key stakeholders and decision-makers.
Experience with structured sales methodologies and channel sales models.
Ability to manage sales pipelines, forecasts, and CRM systems effectively.
Strong collaboration skills with a team-oriented, results-driven mindset.
Excellent presentation, organizational, and problem-solving abilities.
Entrepreneurial mindset with a proactive, self-motivated approach.
Proficiency in Microsoft Office (Word, Excel, PowerPoint, Teams).
Willingness to travel domestically (20–40%), including occasional weekends.

Responsibilities

Own and exceed annual sales and margin targets for assigned key accounts.
Develop and execute strategic account plans to drive growth and competitive advantage.
Build and maintain relationships across all levels of key account organizations, including C-suite and sales leadership.
Ensure Haag-Streit USA products remain top-of-mind with a clearly communicated value proposition.
Support dealer personnel through training, installations, clinical support, and ongoing coaching.
Mentor and coach dealer sales representatives to strengthen product knowledge and selling effectiveness.
Partner with sales operations to track forecasts, performance metrics, and inventory data.
Identify and pursue opportunities within teaching institutions, documenting insights in CRM systems.
Collaborate cross-functionally with Sales, Marketing, Production, Finance, and HR to align resources and strategies.
Facilitate executive-level meetings to uncover cross-selling opportunities across Surgical and Simulation product lines.
Maintain deep expertise in products, market dynamics, and competitive landscape.
Represent Haag-Streit USA at industry events, trade shows, and conferences.
Perform additional duties as assigned.