Sales Development Representative

Ediphi

3h•Remote

About The Position

Ediphi is hiring a high-energy Sales Development Representative to be the tip of the spear for our outbound sales motion. You will be the first voice prospective customers hear from Ediphi — running targeted outbound into ENR Top 400 general contractors and turning trade show conversations, webinar registrants, and event booth scans into qualified meetings for our Account Executives. This is not a "spray and pray" role. We sell into a defined list of high-value accounts, and we expect thoughtful, researched, persistent outreach that gets chief estimators and preconstruction leaders to pay attention. You will work directly with our Director of Business Development, alongside our Account Executives, RevOps, and Marketing teams, to build pipeline that actually closes. Given the rise in Artificial Intelligence capabilities within the sales development function, we are looking for someone who is well versed in using technologies such as Claude to research accounts, personalize outreach, and automate repetitive workflows. Applicants who have specific examples of AI usage will stand out in the process.

Requirements

Passion, curiosity, and a go-getting attitude. Character is everything.
Comfort with high-volume, high-quality outbound — you know the difference between activity and results
Strong written and verbal communication; you can write a cold email a chief estimator will actually open
Proficiency with or ability to quickly learn Salesforce, Outreach (or similar), LinkedIn Sales Navigator, and prospecting tools such as Apollo or ZoomInfo
Self-directed and organized — this is a remote role at a Series A company
Curiosity about the construction industry and a genuine interest in learning how general contractors build buildings

Nice To Haves

1+ years in an SDR, BDR, or customer-facing sales role (SaaS preferred)
Experience selling into construction, AEC, or industrial audiences
Background at a construction technology company (BuildingConnected, Procore, Autodesk Construction Cloud, Sage, Trimble, or similar)
Experience using AI tools to research accounts, personalize outreach, or automate parts of the SDR workflow
Previous experience in an SDR fellowship or sales development program (SalesBootcamp, Pave, etc.)

Responsibilities

Own outbound prospecting into target account lists, ENR Top 400 general contractors, self-perform contractors, estimating teams, and more.
Cold call, email, and LinkedIn message the right stakeholders — chief estimators, VPs of Preconstruction, Directors of Estimating — and open conversations about what Ediphi can do for their business.
Run pre- and post-event follow-up for marquee industry conferences, including booth scans, warm handoffs from leadership, and targeted sequences to convert event conversations into booked meetings.
Partner with Account Executives on territory and account strategy, ensuring every meeting is qualified and set up to advance.
Maintain accurate pipeline data in Salesforce and Outreach, giving RevOps the clean inputs needed for forecasting and attribution.
Develop real fluency in how GCs run preconstruction — quantity takeoffs, conceptual estimating, bid leveling, historical cost data, self-perform vs. subcontracted work — so you can have credible conversations with senior estimators on day 30.
Hit and exceed monthly and quarterly meeting and pipeline targets.
Share what you learn from the field back with Marketing and Product to sharpen messaging and ICP targeting.