Sales Development Representative - Hybrid

USA TODAY Co.Boston, MA
$20 - $26Hybrid

About The Position

USA TODAY Co., Inc. is a diversified media company dedicated to empowering and enriching communities through its trusted brands. LocaliQ | WordStream is seeking a motivated Sales Development Representative (SDR) to drive growth by connecting with Senior Executives and Marketing Managers at leading marketing agencies across the U.S. and Canada. This role is ideal for individuals early in their sales career who desire hands-on experience, world-class training, and a clear path for growth into an Account Executive (AE) role. The position is hybrid, requiring in-office collaboration three days a week in Dedham, MA (Monday, Wednesday, Thursday), with remote flexibility on Tuesdays and Fridays. The company invests heavily in employee development through structured onboarding, ongoing coaching, and exposure to effective sales strategies.

Requirements

  • A proven track record of achievement or strong demonstrated potential
  • Excellent written and verbal communication skills
  • A strong desire to launch a career in sales
  • 1–2 years of experience in sales support, customer service, or a related field
  • Competitive, self-motivated mindset with high energy and resilience
  • Ability to thrive in a fast-paced environment and handle objections confidently
  • Bachelor’s degree and experience meeting or exceeding performance expectations
  • Must be able to come into the Dedham, MA office three days a week (Monday, Wednesday, Thursday)
  • Applicants must be authorized to work in the applicable location.

Responsibilities

  • Execute high-volume prospecting (80–100 daily activities) through calls, emails, and social media using our lead database
  • Partner with Account Executives and leadership to develop and refine prospecting strategies
  • Schedule marketing assessments and discovery meetings to identify partnership opportunities
  • Conduct qualification calls and assess prospect fit
  • Learn how businesses operate, uncover challenges, and position technology-driven solutions
  • Help large marketing agencies unlock profitability by managing PPC at scale
  • Build the skills and experience needed to advance into an AE role and beyond

Benefits

  • On-site perks like free daily breakfast and 2 PM small bites
  • Structured onboarding
  • Ongoing coaching
  • Generous PTO built on trust and accountability
  • Comprehensive health coverage (Medical, Dental, Vision, Life)
  • 401(k) with company match
  • Wellness perks including gym discounts and online programs
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