Sales Development Representative, Education

ASSA ABLOY • Austin, TX

5d • Onsite

About The Position

Strategic and relationship-focused Sales Development Representative responsible for driving demand generation and cultivating partnerships with consultants, specifiers, end users, and other key stakeholders. This role identifies new business opportunities, develops and maintains client relationships, and supports business growth through proactive prospecting and engagement activities. The Sales Development Representative collaborates closely with sales, marketing, product development, and End User Business Development Managers to align market strategies and support targeted verticals. Success in this role requires strong communication, analytical thinking, and the ability to consistently meet business development objectives while delivering an exceptional customer experience. HID powers the trusted identities of the world’s people, places, and things, allowing people to transact safely, work productively and travel freely. We are a high-tech software company headquartered in Austin, TX, with over 4,500 worldwide employees. HID Physical Access Control Solutions (PACS) is at the forefront of securing spaces with advanced, reliable access control solutions. From cutting-edge readers, credentials and controllers, to mobile and biometric technologies, HID PACS empowers organizations worldwide to protect their people, property and assets with scalable, high-quality solutions. This is more than just a job – it’s your chance to join an industry leader to drive innovation in access control and make a real impact on global security solutions.

Requirements

• Bachelor’s degree in Business Administration, Marketing, Sales, or a related field.
• Minimum 2+ years of experience in sales, business development, or a related field.
• Proven track record of achieving or exceeding business development, lead generation, or sales targets.
• Strong understanding of sales processes, prospecting techniques, and pipeline management.
• Clear understanding of end-user corporate cultures, environments, and decision-making processes within target verticals.
• Excellent communication skills with the ability to effectively engage internal and external stakeholders.
• Strong critical thinking, organizational, analytical, and problem-solving skills.
• Self-motivated with the ability to work independently and proactively pursue new opportunities.
• Ability to collaborate effectively across cross-functional teams.
• Customer-centric mindset with strong relationship-building and networking skills.
• Proficiency with Salesforce CRM and Microsoft Office applications including Word, Excel, and PowerPoint.
• Ability to communicate effectively in English, both verbally and in writing.
• Ability to read and interpret technical journals, specifications, and industry standards.

Nice To Haves

• Experience within the physical access control, security technology, or related industries is preferred.
• Familiarity with industry market trends, competitors, and business drivers is preferred.
• Demonstrated negotiation skills and experience influencing buying decisions is preferred.
• Experience presenting products, services, and business solutions to a variety of customer audiences is preferred.
• Experience working remotely in a distributed sales organization is preferred.

Responsibilities

• Generating qualified leads through cold calling, email outreach, networking events, social media, and other prospecting activities.
• Building and maintaining a robust sales pipeline to support revenue growth objectives.
• Conducting market research to identify potential clients, industry trends, competitive activity, and business opportunities.
• Engaging prospective customers to understand their business needs and position appropriate solutions.
• Developing and maintaining strong relationships with current and prospective clients to support long-term business growth.
• Preparing and delivering effective product and solution presentations.
• Monitoring progress toward business development goals and taking corrective actions when needed.
• Maintaining accurate and timely documentation of customer interactions, opportunities, and sales activities within Salesforce and other reporting systems.
• Producing reports and analysis related to lead generation, conversion rates, pipeline development, and sales performance.
• Working in tandem with End User Business Development Managers to drive sales across targeted vertical markets.
• Collaborating with internal sales, marketing, and product development teams to execute business development initiatives.
• Supporting customer retention efforts through proactive relationship management and timely resolution of customer concerns.
• Developing a thorough understanding of client environments, cultures, and decision-making processes within target verticals.
• Analyzing market and sales data to refine outreach strategies and improve business development effectiveness.
• Staying informed of industry trends, market conditions, emerging technologies, and competitor activities.
• Continuously expanding product knowledge and sales methodologies to increase effectiveness.
• Supporting strategic growth initiatives by identifying and nurturing new business opportunities.
• Demonstrating a customer-centric approach that promotes trust, satisfaction, and long-term partnerships.

Benefits

• Competitive salary and rewards package
• Competitive benefits and annual leave offering, allowing for work-life balance
• A vibrant, welcoming & inclusive culture
• Extensive career development opportunities and resources to maximize your potential
• To be a part of a global organization that is pioneering the hardware, software and services that allow people to confidently navigate the physical and digital worlds

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level