Sales Consultant-Winston Salem

Johnson Brothers•Greensboro, NC

About The Position

Sales Consultants achieve sales objectives through territory management, selling current and new products, promoting products, conducting in-store tastings, and servicing accounts. The role covers Winston-Salem and surrounding North Carolina areas, including Mocksville, Clemmons, and Advance. Merchandising work includes shelf placement, maintaining cold boxes, building displays, and stocking inventory. The position involves planning and executing sales and merchandising strategies, managing account routes and relationships, identifying sales opportunities, delivering customer presentations, monitoring inventory, and meeting supplier-brand performance goals. Sales Consultants also support new account openings, process credits and returns, help resolve customer issues, and contribute to a safe and professional working environment.

Requirements

  • High school diploma or equivalent.
  • Understanding of wine and spirits.
  • Results-oriented approach and excellent verbal and written communication skills; uses diplomacy and discretion.
  • Strong customer-service orientation.
  • Ability to multitask, work independently or as part of a team, pay attention to detail, and meet deadlines.
  • Proficiency with PCs, MS Office, and other programs, including presentation software.
  • Valid driver’s license and ability to operate a motor vehicle; the position requires use of a personal vehicle.
  • Ability to pass criminal background and motor vehicle record checks.

Nice To Haves

  • Bachelor’s degree in a related field and/or equivalent training and work experience.
  • Experience in an on-premise wine sales or service environment.
  • Strong accounting, computer, customer-service, and interpersonal expertise.
  • Familiarity with the assigned territory.

Responsibilities

  • Plan strategies to achieve sales and merchandising objectives using company pricing, product programming, and historical account purchase information.
  • Call on accounts and cover daily routes using an established and efficient routing pattern.
  • Visit and analyze the account base, identify opportunities, complete surveys, and ensure national account compliance where applicable.
  • Prepare and deliver professional sales presentations that balance company priorities with customer needs, including display ideas, new products, cold-box placement, shelf placement, and promotions.
  • Monitor inventory levels and out-of-stock situations, and alert management to possible demand fluctuations.
  • Achieve distribution, volume, and activity goals for supplier brands established by management.
  • Maintain account standards and brand visibility, using current point-of-sale materials when appropriate.
  • Take inventory and restock shelves to maintain product levels in accounts.
  • Collect and deliver checks or other remittances from accounts where legally permissible.
  • Educate account staff on priority brands through training seminars.
  • Develop opening orders for new accounts in collaboration with the District Manager.
  • Process credits and returns promptly and communicate with accounts about aged receivables.
  • Service accounts by delivering products in extenuating circumstances, handling customer issues and complaints, and referring issues to management as appropriate.
  • Maintain professional supplier relationships by participating in supplier sales calls and sales blitzes.
  • Attend and participate in sales meetings to stay informed about company and supplier activities and updates.
  • Attend, participate in, and pass required training programs and tests.
  • Maintain professional and industry knowledge through workshops, publications, and professional networks.
  • Protect confidential information and maintain customer confidence.
  • Comply with procedures, rules, and regulations to maintain a safe and clean working environment.
  • Contribute to team efforts by completing related tasks as needed.
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