Sales Associate

La-Z-Boy•Newport News, VA

7d•$50,000 - $70,000•Onsite

About The Position

The Sales Associate creates sales through exceptional customer service and knowledge of La-Z-Boy’s selling process, products, and services. The role focuses on building lasting customer relationships that support sales and profitability, and developing awareness of interior design through practical experience and interaction with a La-Z-Boy Designer. Compensation includes an hourly base wage and uncapped sales commissions. Training pay is $15 per hour for 2–6 weeks with no commissions; after training, the stated average annual earning potential is $50,000–$70,000 or more, inclusive of base pay, bonus, and commission. Post-training base pay is $11 per hour and varies by store location; commission rates are 2%–6% depending on sales type, with a quarterly bonus opportunity of up to $2,000 based on individual sales goals. The company will ensure compensation meets applicable minimum-wage requirements. This is a 40-hour-per-week store role that includes evenings, weekends, and holidays as required by business needs. The Sales Associate may schedule in-home design consultations, support design-related store functions, assist with customer issues, and help train peers. The position also involves store opening and closing, maintaining showroom displays and general cleanliness, processing orders and payments, scheduling deliveries, and completing daily system logs. The role has no supervisory responsibilities. The work environment is indoors. Physical requirements include lifting or carrying up to 50 pounds, standing for long periods, repetitive hand motions, and frequently sitting, walking, bending, and stooping. Candidates must be able to pass a background and drug screen.

Requirements

High school diploma or equivalent.
Excellent communication, customer service, and organizational skills.
Strong interpersonal skills to communicate effectively, build rapport, and positively influence others.
Demonstrated persuasion and negotiation skills.
Ability to manage time and conflicting priorities effectively.
Ability to work effectively and productively with others as a team.
Ability to work the schedule and hours dictated by business needs, including evenings, weekends, and holidays as required.
Initiative and motivation to meet assigned goals, missions, and objectives and achieve more.
Strong attention to detail.
Proficiency with Microsoft Office, including Word, Excel, Outlook, and PowerPoint.
Ability to lift and/or carry up to 50 pounds and stand for long periods; frequent sitting, walking, bending, and stooping and nearly continuous repetitive hand motions, hearing, and listening are also required.
Ability to pass a background check and drug screen.

Nice To Haves

Previous selling experience and ability to close a sale are strongly preferred.
Bachelor’s degree in Business or a related field.

Responsibilities

Contribute to store sales goals by selling furniture, accessories, and services.
Promote the Design program and assist the Designer in achieving established sales goals.
Follow the La-Z-Boy selling process and provide customers with a favorable experience.
Use sales skills throughout the customer journey, including building rapport, discovering needs, presenting customized options, addressing objections, closing sales, following up, providing after-sale service, and maintaining contact with past and potential customers.
Use store promotions, marketing initiatives, and grassroots programs to support sales.
Maintain knowledge of existing and new product features and benefits.
Schedule professional home consultations and present customized room designs, fabric samples, furniture, tables, accessory recommendations, and professional installation benefits.
Follow and champion the company’s Design process and support design-related store functions.
Provide high-quality service to current and prospective customers, using product knowledge and the company selling process.
Use Podium to support customer satisfaction and follow-up.
Make sound business decisions that support customer satisfaction and a positive team environment.
Respond to incoming calls and emails and help resolve customer issues or complaints with appropriate solutions.
Maintain positive working relationships with store employees and help train, coach, and develop peers in product knowledge and selling skills.
Promote a culture of sales and service.
Help maintain the store’s visual appearance, including displays, product tagging, accessory catalogs, design-center fabrics, floor moves, and general cleanliness.
Accurately complete order information, collect deposits and fees, maintain customer records, and research customer payments and deliveries.
Complete daily On-Point system logs accurately.
Schedule customer deliveries consistently.
Open and close the store.
Demonstrate urgency, enthusiasm, and excitement with customers and the store team.