Sales Assistant
About The Position
As a Sales Assistant (Product Genius) at Bergstrom Automotive, you will serve as the premier technology and product expert on our showroom floor, helping guests navigate the exciting world of modern automotive features after the sale. In this role, you will bridge the gap between cutting-edge vehicle technology and an exceptional guest experience by delivering personalized product demonstrations, conducting engaging test drives, and leading thorough, memorable vehicle deliveries. Working collaboratively with our Sales Advisors, you will use your passion for cars and technology to simplify complex features—such as infotainment, connectivity, and safety systems—ensuring every guest feels confident and excited about their purchase. If you are a tech-savvy communicator who thrives on delivering outstanding service and wants to build a rewarding career, with plenty of opportunities for advancement at Wisconsin’s largest dealership group, this is the perfect opportunity for you.
Requirements
- High school diploma or equivalent
- Proficient with technology, including mobile devices, apps, and automotive systems.
- Detail-oriented with excellent organizational skills.
- Valid driver’s license and a clean driving record.
Nice To Haves
- Bachelor’s degree in a related field is a plus.
- Passion for automotive technology and guest service.
- Strong communication and interpersonal skills.
- Ability to explain complex technologies in a simple, easy-to-understand way.
Responsibilities
- Develop an in-depth understanding of all vehicle models, trims, features, and technologies offered by Bergstrom Automotive. Stay up-to-date on new product launches, industry trends, and technological advancements.
- Welcome and assist guests by providing product demonstrations tailored to their needs. Educate guests on the functionality and benefits of advanced features, such as infotainment systems, safety technologies, and connectivity options. Conduct test drives and answer questions to ensure guests feel confident in their vehicle choices.
- Collaborate with Sales Advisors to support the guest buying journey. Assist in explaining product features and benefits to enhance the sales process. Provide guidance to team members on vehicle technology and updates.
- Ensure each guest receives a thorough and personalized vehicle delivery experience. Demonstrate how to operate vehicle features and set up customization options for guests. Follow up with guests post-purchase to answer questions and provide continued support.
- Maintain a clean, organized, and visually appealing showroom. Set up displays and ensure vehicle technology is functional and ready for demonstrations.
Benefits
- Medical, Dental, Vision, Short and Long Term Disability, and Life Insurance (for full-time team members)
- Two weeks of PTO starting on your first day (for full-time team members)
- Save on vehicles, service, and parts
- 401(k) plan with company match (for full-time team members)
- Paid holidays (for full-time team members)
- Wellness Program
- Free Team Member Clinic
- Access to a Free Health Coach
- Employee Assistance Program
- Employee Referral Program
- Ongoing training and opportunities for growth and advancement
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
High school or GED
