Sales Activator Manager

Red Bull•San Jose, CA

13d•Onsite

About The Position

The Sales Activator Manager is responsible for leading all Sales Activators within the region to ensure RBDC strategy is executed to win versus competition and drive long-term sales in large format accounts. This role involves developing and tracking performance measures for direct reports, creating market solutions using an analytical selling approach and market data, and maintaining positive working relationships with senior-level chain contacts, RBNA contacts, and sales and administrative staff.

Requirements

3+ years of experience in Direct Store Delivery (DSD) management
Experience supervising a team of account sales professionals
Valid US Driver’s License and obtainment of DOT Medical card
Ability to lift and transport up to 25 pounds of inventory and/or advertising displays
English proficiency; additional languages an advantage

Responsibilities

Ensure Sales Activators outperform in the market.
Achieve perfect store permanent placements objectives defined by opportunity ranker.
Develop targets for the region, measure and manage progress on targets, and create action plans to close gaps.
Lead, coach, and develop region sales activators to meet or exceed strategic relationship and selling objectives, and flawlessly execute sales and distribution targets.
Build a diverse organization that reflects the marketplace, lives Red Bull’s Values, and inspires the team through effective leadership.
Complete annual performance reviews with all direct reports and support development plans.
Lead by example and ensure the Sales Activator Team understands and adheres to Company standards & targets, HR & performance management needs, and operating & safety procedures.
Report regularly on Monthly Performance Review (MPR) and Quarterly Business Review needs, and other ad hoc reporting to the Director, Sales & Distribution.
Work collaboratively across the organization, sharing best practices, and act as a major contributor/leader among peer group.
Manage strategic account relationships and selling opportunities, including non-price related sales, company initiatives, special packs, and the recommendation/evaluation of incremental sales growth drivers.
Ensure alignment with RBNA National KA for all Wiring Accounts.
Increase opportunities to expand in-store presence by being proficient in retailer ways of working (terminology).
Ensure alignment with Red Bull sales management on district distribution plans, routes, new product distribution, and volume/sales forecast (DSD alignment).
Evaluate total market conditions, competitive threats, and changing local dynamics that may impact volume, share, profit, and other business metrics.
Build and maintain strong working relationships with senior-level chain contacts to nurture proper account wiring; schedule and hold regular meetings with customized presentations.
Develop market solutions utilizing an analytical selling approach and all available market data.
Lead and present on specialized trainings, Engagement Action Planning, etc., jointly with HR.